
Pet Age Staff//November 1, 2024//
Headquartered in Middleton, Wisconsin, Spectrum Brands is a home essentials company trusted by millions of consumers all over the world. IAMS, EUKANUBA, Nature’s Mircale, FURminator, SmartBones, Tetra, Marineland, GloFish and Omega Sea are just a few of the pet brands that make up Spectrum Brands Global Pet Care. A Fortune 500 company, Spectrum Brands is structured for growth and efficiency by providing the newest innovative solutions to improve the way pets live life, ultimately exciting their owners. The company’s e-commerce sales, which represent over 21 percent of its total net sales, continued to grow this year, with over 20 percent growth compared to last year.
The company sells primarily to large retailers, pet superstores, online retailers, food and drug chains, warehouse clubs and other specialty retail outlets. In addition to product sales, in the US, Spectrum also performs installation and maintenance services on commercial aquariums. Live fish under its GloFish brand are produced, marketed and sold by an independent third-party breeder through a supply and licensing agreement with the company. A significant percentage of our sales are attributable to a limited group of retailer customers, including Walmart and Amazon.
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