Industry News

Featured: JINX Partners with Treats on the House for Direct-to-Pet Campaign

Press release: Treats on the House JINX, makers of superfood nutrition for dogs, are gearing up for a direct-to-pet campaign this week across Florida. Partnering with Treats On The House, the direct-to-home marketing program, pet households will receive an exclusive offer to purchase JINX products via the direct-to-consumer platform. Select households will also be receiving […]

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Pet Supplies Plus, VIP Petcare Partner for National Pet ID Week Discounted Microchipping

Press release: Pet Supplies Plus Pet Supplies Plus, the largest and most trusted pet retail franchise in the United States, has announced it will be celebrating this year’s National Pet ID Week (April 17-24) by offering discounted microchipping services and name identification tags. During the promotion, pet owners have the opportunity to receive the microchipping […] Read More →

Webinar to Offer Retailers Tips on Increasing Profits, Attracting New Customers

Independent retailers continue to be challenged like never before, causing them to seek solution-based products that not only serve their existing customer base but also bring in new customers. They also seek products and brands that offer transparency, high margins/profitability, and support a healthy pet-centric lifestyle. Indy retailers desire a product that stands out, being […] Read More →

Katherine Schwarzenegger Pratt, Canidae Partner for Sustain the Goodness Campaign

Press release: Canidae Canidae, a premium pet food company, today announced a partnership with Katherine Schwarzenegger Pratt, animal advocate and New York Times bestselling author, for the launch of its new Sustain the Goodness campaign and environmentally friendly alternative pet food line, Canidae Sustain, in preparation for Earth Day 2021. This initiative perfectly exemplifies Canidae‘s pursuit to improve the lives of pets and […] Read More →

PIJAC Issues Guidance to Pet Businesses on Invasive Zebra Mussel Species

Press release: PIJAC   The Pet Industry Joint Advisory Council (PIJAC) has released updated comprehensive guidance to pet businesses on how to correctly handle aquatic moss ball products and aquariums that could contain Zebra mussels (Dreissena polymorpha), an invasive species recently discovered in the United States. Zebra mussels, which are fingernail-sized mollusks native to the Caspian Sea region of […] Read More →

CountryMax Opens 18th Family-Owned Pet Store in Western NY

Press release: CountryMax CountryMax recently announced that it is debuting  its newest, biggest store, located at 695 Ridge Road in Webster, New York. Webster is the 18th store location for the Western New York family-owned business. This 26,000-square-foot location features multiple custom-built, wood-themed interior elements. Customers will find climate-controlled small pet rooms, a wild bird […] Read More →

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Boehringer Ingelheim Animal Health Establishes Pawru Digital Platform

Press release: Boehringer Ingelheim Boehringer Ingelheim Animal Health USA Inc. today announced the creation of Pawru, Inc. as a separate Company within the Boehringer Ingelheim Animal Health business. Pawru will encompass and expand the Boehringer Ingelheim’s digital collaborative animal healthcare platform, which has been known as PetPro Connect. Pet owners experience the service as a mobile […] Read More →

Westminster Kennel Club: 2022 Dog Show Returning to New York City

Press release: Westminster Kennel Club The 146th Annual Westminster Kennel Club Dog Show and the Masters Agility Championship, both presented by Purina Pro Plan, will return to New York City on January 22 and 24-26, 2022. Due to the COVID-19 pandemic, this year’s rescheduled Westminster dog show and trial are being held on June 11-13 on the grounds […] Read More →

Mars Petcare Appoints 2 Digital Leaders to Pet Nutrition Leadership Team

Press release: Mars Petcare Mars Petcare recently announced two appointments to the Pet Nutrition North America leadership team. Jessica Hauff will become the company’s first-ever general manager (GM) of e-commerce and Travis Reaves will join as vice president, strategy and growth transformation. “Jessica and Travis will play critical roles in driving our purpose: A BETTER […] Read More →

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