Bountiful Land Plant-Based Morsels-in-Gravy Dog Food Now Available on Chewy

Virtuous Vittles, a 100% plant-based dog and cat nutrition company, recently announced that Bountiful Land Food for Dogs is now available on Chewy — the first 100% plant-based morsels-in-gravy wet food on the market, now available to Chewy’s millions of shoppers.

Both the Bark Sampler and the 12-pack are live on Chewy.

The category has never had a product like it. Plant-based wet foods to date have come as pâtés or loaves; Bountiful Land® serves up real morsels in savory gravy — a texture guardians recognize as a delicious, hearty stew and dogs treat accordingly. In taste tests, 95 of 100 dogs gobbled it up at first sniff.

The recipe is complete and balanced for adult maintenance, formulated by a board-certified veterinary nutritionist to deliver precision nutrition from plants: high-protein, with complementary plant proteins providing the full spectrum of essential amino acids — everything dogs need, without meat. Every ingredient is human-grade, and the food is made in a human-grade facility in the USA with carefully selected globally sourced ingredients. Because plant-based recipes naturally avoid the most common canine food allergens — animal proteins like chicken, beef, and dairy — Bountiful Land® serves the fast-growing population of dogs with food sensitivities.

“Chewy is one of the most trusted places for dog guardians to learn, discover, and make thoughtful choices for their dogs, which makes launching there an incredibly meaningful milestone for us. Bountiful Land was born from a very personal mission—creating something exceptional for my own notoriously picky eater, Xiggy. Now, through Chewy, we have the opportunity to bring what we created together to more dogs and their guardians than ever before,” said Briana Schweizer, co-founder and CEO of Virtuous Vittles.

For guardians who want to try it first, the Bark Sampler ($20) includes two full-size 12.5 oz cartons — enough for four to six meals for a 25 lb dog — plus a sticker and a travel treat tin. The 12-pack ($83.75) carries twelve 12.5 oz cartons for regular feeding. Both are shelf-stable for two years with no refrigeration and no preservatives, packed in lightweight, recyclable Tetra Recart® cartons. From sustainable plant ingredients to fully recyclable packaging, Bountiful Land® is designed to shrink environmental pawprints: switching to Virtuous Vittles form a conventional meat-based diet can produce 34 times lower diet-related emissions, and save up to 90% less land and 70% less water.

Virtuous Vittles is manufactured by a Certified B Corporation. A Bountiful Land recipe for cats is in development.