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Management

Featured: Follow These Tips to Make Your Storefront Windows Bark

If you have storefront windows that are visible to pedestrian or auto traffic, you need to use this real estate to make a good first impression, promote your brand and sell your products! Do not take this space for granted. Here are seven ways to get your windows talking and selling:   THEME Come up […]

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Find the Right Candidate by Avoiding These 6 Hiring Mistakes

Have you ever experienced Body Snatcher Syndrome? It works like this: You think you’ve done everything right during the job interview process to find the right person for the job. However, sometime between the interview and the first day of work, the person you hired is body snatched and replaced by an alien. Now, you’re […] Read More →

Why You Should Zig When Everyone Else Zags

A few years ago, I made a presentation at a pet industry convention on marketing best practices that unearthed a weakness common to many brands in the business. As a bit of presentation theater, I built a slide showing primary product claims made by 10 premium pet brands on one side and a mixed order […] Read More →

Retailers Find Added Value in Reptiles, Other Small Animals

While COVID-19 has created a fundamental shift in the way our economy works – where would be without third party food delivery, car-side pickup groceries or streaming services? – it has been a bit shocking to see certain industries foundering while others are booming. Board games, interestingly enough, have been one area that has seen […] Read More →

Women of Influence Award Recipients Share Their Leadership Advice

When owning or managing a pet business, most people figure out quickly that they’re going to need a lot more than a love of pets to be successful. For many, the people side of the business is the most challenging, especially when it comes to successfully leading a diverse team of employees. How you lead […] Read More →

Inspiring Leaders Find Ways to Reach Their Audience

  Women are making enormous impacts across the pet care industry. From manufacturing, to innovating new products, to sharing dog training information around the globe, these women are proving to be powerful leaders. Three women in particular are shaking up the dog training industry and supporting thousands of pet dog owners both in the United […] Read More →

Pet Age Supplements

Pet Age produces a variety of supplements throughout the year, that are of special interest to pet business owners and decision makers. To browse our supplements online please follow the link below...

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Hawaii Fishery Ban: Legislative Overreach Impacts Fish Hobbyists

Regulation and oversight can be a double-edged sword in any industry, particularly within the pet trade. While clear standards and guidelines have drastically increased the quality of production, the treatment of staff members and employees, and the health and well-being of animals in our care, legislative overreach creates significant obstacles to open trade and can […] Read More →

Women of Influence Recipients Share Keys to Leadership Success

When owning or managing a pet business, most people figure out quickly that they’re going to need a lot more than a love of pets to be successful. For many, the people side of the business is the most challenging, especially successfully leading a diverse team of employees. How you lead your team not only […] Read More →

Focus on Consumers to Achieve Your Business Goals

Imagine for a moment we’re gathered around the virtual conference room table at “Growler Pet Nutrition” of Walla Walla, Washington to discuss strategic planning. Over the course of the day, presentations are delivered: Sales results from last year by category and channel (dry, wet, treats) Outcomes of seasonal retail promotions on sales volume and margin […] Read More →

Digital Guide

CBD Trends

This digital guide provides valuable information on the subject of CBD, including content on dosage and the importance of being fully transparent about the product’s origin

Dog & Cat Needs

With dogs and cats being members of the family, there's vital information to know in order to serve their pet parents.

Pet Nutrition

Discover how science, technology and pet owning lifestyles are changing the industry.

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