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Avoid the Blanding Trap: Here’s How to Build an Aspirational Pet Brand
Have you noticed the sea change in how pet brands are going to market? Beware the trap of operating solely as a quality ingredient provider, packaged up and served within […]
Try These Tips to Master the Art of Good Employee Training
“It’s so hard to find good help these days!” Admit it: amidst the revolving door of apathetic employees, you’ve uttered those words at least once. Well, what if the employees […]
The Third Option: Why Your Best Employees are Quietly Losing Their Edge
One of the best jobs I ever had was also quietly killing me. Plush role inside a big company. Gourmet meals all day. The kind of position most people would […]
Best at Work Insights: ‘AI Won’t Take Your Job’ and Other Things CEOs Say Before Layoffs
Gartner surveyed 350 executives at billion-dollar companies already deploying AI agents, automation, and digital twins. Eighty percent cut headcount. Some by as much as 20%. The companies that cut the […]
The Ellsberg Paradox: The Devil You Know May Still be a Devil
AI agents now investigate and provide guidance on the path to pet product purchase – and soon will routinely segue to help consumers close the transaction. This is happening separately […]
From Kibble to Community, The Evolution of the Pet Specialty Industry
Over the last 50 years, the pet industry has transformed from a simple cottage industry into one of the most dynamic ecosystems. While much of today’s conversation centers around innovation, […]
When Shoppers Get Rude: Protecting Your Retail Team from Difficult Customers
Let’s be honest: The old adage of “The customer is always right” is dead wrong. Sometimes, the customer is… just a jerk. And if you’ve spent any time in pet […]
Podcasts Offer Valuable Resource for Pet Parents While Boosting Retail Revenue
Scroll almost any independent pet retailer’s social feed or scan their email campaigns, and you’ll likely see a familiar pattern: new arrivals, weekend promotions, limited-time offers, and flash discounts. Selling […]
It’s Not Money! Your Best People are Leaving Because You Stopped Paying Attention
COVID did something to us that a decade of wellness programs never could. It forced us to look directly at our own mortality and ask, with unusual honesty: is this […]
Digital Sidekick: AI and the New World Order Comes to the Pet Food Industry
Agentic AI’s transformational technology will change the pet industry likely forever. We’re not just talking about the efficiency plays that off-load and streamline labor intensive work. AI is impacting the way buying decisions are made. Critically, how both consumers and retailers […]
Beyond the Shelf: What Does the Future Hold for Pet Retailers?
In my three decades in pet retail, I’ve seen the industry undergo remarkable transformation, from the rise of national chains to the explosion of e-commerce and subscription models, and the […]
Pet Poisonings: There’s a Growing Demand for Emergency Readiness Products
In human medicine, early intervention tools such as epinephrine auto-injectors and naloxone have reshaped the way we respond to time-sensitive emergencies. Their impact has come not just from the medications […]
