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On the Tree Top

Pet Age Staff//October 23, 2019//

On the Tree Top

Pet Age Staff //October 23, 2019//

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According to the American Pet Products Association (APPA) 2019-2020 National Pet Owners Survey, out of the 500 cat owners surveyed, 70 percent of them said they plan to purchase some cat care item in the next 12 months. This provides retailers with the opportunity to showcase their knowledge and educate cat owners on the benefits that cat trees and similar products provide.

Cat trees and furniture specifically cater to the needs of the feline. These products come in an unlimited variety of sizes, shapes and materials. They also offer an array of different features, such as scratching posts, areas for sleeping and toys. This encourages cats to climb, scratch, sleep and play while also redirecting unwanted clawing if they are scratching away at an owner’s furniture or other possessions.

Once retailers know what their customers cats need, it’s important to walk them through all the available features and guide them to the cat tree, condo or furniture that would best work for the pets’ activity level and personality.

These cat items can also cater to the needs of the owner. While the size of the cat house or tree will rely on the number of cats, their size and the amount of space in the cat owner’s home, cat furniture gives cats a sense of ownership, often inspiring them to keep them off the owner’s furniture and shelves. Additionally, the designs of cat furniture are becoming more creative and modern to fit with the times, so consumers can be proud of displaying them in their home.

These products provide an assortment of options for consumers to choose from to help enable them find the right product that benefits their feline while also accommodating what they desire in an addition to their home.

putin getting starred downPolitikats Scratching Post

Cats have opinions, and these cat scratchers from Politikats allow them to express theirs. These sisal-wrapped posts stand approximately two feet tall and feature an individually cast, hand-painted head of political figures, which include Donald Trump, Barack Obama and Vladimir Putin.






Cat Scratcher LoungeCat Scratcher Lounge

If cats are old pros at anything, it is rest and relaxation. The Cat Scratcher Lounge by Pet Fusion gives cats their own curvy scratching surface to let them exercise their natural instinct and a comfy space to take an afternoon siesta. It’s made of recycled cardboard and nontoxic corn starch glue, and it is specially designed for safe and easy scratching.


Prevuew modern cat furniture


Modern Cat Furniture

Prevue Pet Product’s line of cat furniture features a variety of sleek and modern furniture designs. Prevue has carefully selected fabrics and colors that easily incorporate into home décor and appeal to the modern cat parent. The product’s Knock-Down design makes for easier store display and reduces shipping costs, product damage and waste.





Petique Feline-Chateau Cat House


Feline Château Cat House by Petique

Feline Château Cat House is the perfect place for feline friends to roam around like royalty. Made of compressed, recycled cardboard that is strong enough to accommodate several cats, it also includes multiple scratch boards inside! As if that’s not “paw-sitively” amazing, did we mention it’s non-toxic and easy to build? Furry friends will be “puuuuring” with satisfaction!







FELISCRATCH is clinically proven to stop and prevent both vertical and horizontal destructive scratching in the home by redirecting cats to scratch in the right places, such as their scratching post instead of furniture. It is a naturally derived, drug-free solution.





Refined Feline - CALYPSO-Scratcher-2-HRCalypso Cat Scratcher

Super-strong poly rattan weaved around an eye-catching design, the Calypso Everlasting Cat Scratcher makes a great cat scratching post as well as a beautiful floor accent piece. Made of durable poly rattan wrapped around wire frame, it is built to last. Its weighted bottom resists tipping, and it is tall enough for large cats to stretch and scratch.





Ware Kitty Brownstone


Ware Laminated Cat Furniture

Ware laminated cat furniture mixes durability with on-trend home décor. The heat-pressed faux wood bases will withstand even the toughest scratcher, and they blend nicely in any home. Available in various styles and sizes.