Featured: Pet Age Honors 2022 Best Places to Work in the Pet Industry

Over the course of the past two-plus years, workers have reevaluated their lives, and many are quitting to find more rewarding jobs, taking career sabbaticals or starting their own businesses. They’re no longer tolerating bad bosses, inequities, burnout and lack of purpose and meaning at work. They are demanding to be supported and seen by their […]

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The Paw Print: More Pet Brands Making Sustainability Pledge

Known in the booming backyard chicken market for its sustainable insect-based pet food, Grubbly Farms announced in March it was entering the dog treat market. Rather than using traditional protein that is unsustainable and often causes allergic reactions, Grubbly introduced Vroomies, a hypoallergenic and easily digestible dog snack made with farm-fresh vegetables and grub protein. Like the company’s other sustainable […] Read More →

Retailers, Manufacturers Dive Into Pet Food, Treat Sectors

Whether it be on the East coast, middle of the country or the West coast, retailers across the country are hearing the same feedback from their customers regarding food and treat products. The humanization trend is fueling the demand for natural, high-quality products that don’t break the bank. Pet parents are looking for more than […] Read More →

High Fashion: Pet Lovers Are Excited Over Luxury Pet Apparel

When the American Pet Products Association (APPA) released its 2021-2022 National Pet Owners Survey, the data revealed several important trends, including one that was an important factor during COVID: APPA’s survey noted that approximately 73 percent of pet owners agreed that pets bring family members closer together. For many Americans, the humanization of pets has moved […] Read More →

SuperZoo Exhibitors Share What Attendees Can Expect This Year

Produced by the World Pet Association (WPA), SuperZoo will kick off with education sessions that begin August 22, providing the industry’s most robust professional learning curriculum that features expert-led retail and animal-wellness sessions.   “Last year, SuperZoo was just what the pet community needed to reconnect, learn and get business done, and we can’t wait to […] Read More →

‘Tis The Season to Start Planning Holiday Pet Product Offerings

It’s well known that there’s been a sizeable increase in pet ownership in the United States, and with more people working from home, they are presented with an abundance of time to interact and play with their pets. That also means a stronger desire to spoil these companion animals. With the upcoming fall and winter […] Read More →

Pet Product Innovations Keep Companion Animals Healthy

The pet care industry, which hit a record $123 billion in sales in 2021, is projected to grow to $275 billion by 2023, according to Morgan Stanley. The increase in spending will be driven by new pet ownership, says a recent AlphaWise survey that showed almost two-thirds of 18-to-34-year-olds plan to get a pet in […] Read More →

Dog, Cat Food Brands Reflect on Consumer, Nutritional Trends

Final sales data for 2021 have revealed that the U.S. pet care industry reached a new mark of $123 billion, with pet food alone hitting $51 billion, according to the American Pet Products Association (APPA). For pet food, the largest segment of the overall pet industry, sales increased 13.6 percent over the previous year, according […] Read More →

On the Move: Form, Function Drive Leashes, Collars & Harnesses

The list of essential products that every dog or cat parent needs must always include leashes and collars/harnesses. Collars, especially those with ID tags, are often required in many municipalities. Meanwhile, leashes are not only required in most cities, they’re also an important training tool for puppies. When it comes to leashes, retailers are advised […] Read More →

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Digital Guide

CBD Trends

This digital guide provides valuable information on the subject of CBD, including content on dosage and the importance of being fully transparent about the product’s origin

Dog & Cat Needs

With dogs and cats being members of the family, there's vital information to know in order to serve their pet parents.

Pet Health

This digital guide describes a variety of health issues and the ways that pet parents can care for their pet's well-being through pet supplements..

Pet Nutrition

Discover how science, technology and pet owning lifestyles are changing the industry.

Pet Parenting

This digital guide dives into the human-animal bond, and the roles that pet parents play in the development of their companion animals.

Pet Supplements

This digital guide provides valuable information on the subject of pet supplements, including details on the NASC and how brands should earn consumer trust.

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