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Community Category

Feb 1, 2023

Five Questions: Compana Pet Brands CEO Greg Pearson

In early January, Greg Pearson was named CEO of Compana Pet Brands. A seasoned and proven executive with deep experience leading and transforming consumer businesses, Pearson brings a wealth of experience in pet products ot Compana, having spent three years at Chewy.com, the leading online retailer for pet food and pet-related products. Pet Age recently […]

Jan 1, 2023

Five Questions: Adam Baker, Founder of SodaPup

SodaPup is a veteran-owned business committed to the revitalization of American manufacturing. Founded by Adam Baker, SodaPup manufactures its line of dog products in the U.S.A. from safe and durable FDA-compliant materials. Pet Age recently spoke with Baker to learn his views on dog products and how he connects with consumers.   Why did you choose […]

Jan 1, 2023

Metro Paws: Innovative, Colorful, Eco-Friendly Products for Pets

Innovative designs are important when it comes to catching the eye of today’s pet parents. Pet Age asked Megan Miquelon Bolton, who is the owner, chief creative officer and one of the co-founders of Metro Paws, how the brand has formed a strong relationship with consumers as well as with retailers.    What inspired the […]

Nov 1, 2022

Choosing Chews: Consumer Trust is Vital to Barkworthies

Natural chews are a mainstay when it comes to dog treats. Pet Age recently spoke with Andrea Blades, chief marketing and digital officer at TDBBS, to learn more about the company’s philosophy for its Barkworthies brand of chews.    What is driving new product development in the natural chew category?  A. This is an interesting […]

Nov 1, 2022

The Roles of Manuka Honey, Silver in Animal Wellness, Wound Care

One of many approaches to treating wounds in companion animals is with natural products instead of antibiotics. For instance, animal wellness company W.F. Young, has made a name for itself from its line of natural Silver Honey wound care products. Pet Age recently spoke with Lucas Pantaleon, a Board Certified Internal Medicine Veterinarian with a special […]

Nov 1, 2022

Category Creation: A New Era of Sustainability in Pet Nutrition

Marketing best practice is defined by dialing your product concept and brand positioning sufficiently to the right or left of center that an entirely new category is created. A category that you own and thus can define as state of the art, creating a unique opportunity to be No. 1 in a new business segment. […]

Oct 17, 2022

Retailers, Pets Attend Tickners Annual Open House Buying Show in New Jersey

Tickners Pet Food Supply and Distribution held its annual open house buying show on October 16 in Great Meadows, New Jersey, attracting area pet retailers and their companion animals.

Oct 1, 2022

Customer Loyalty: Astro Loyalty Supports Specialty Pet Retailers

Astro Loyalty is an online technology service aimed at supporting specialty and independent pet retailers. The service enables retailers to offer and automate manufacturer coupons, rebates and rewards at the point of sale to increase revenue. Pet Age recently spoke with Astro Loyalty president Jimmy Haverstick to learn how the company helps independent pet retailers […]

Oct 1, 2022

Five Questions: NASC Founder & President Bill Bookout

The National Animal Supplement Council (NASC) is a nonprofit trade association that promotes the health and well-being of companion animals and horses that are given animal health supplements by their owners, and to protect and enhance the animal health supplement industry. As part of its ongoing effort to improve and standardize the animal health supplement […]

Oct 1, 2022

Next-Gen Pet Parent Interest Increasing for Plant-Based Proteins

As next-gen pet parents seek natural nutrition in a more environmentally conscious way, the demand is increasing for more sustainable protein alternatives. In response, pet brands are launching plant-based food and treat recipes. Supporting this notion are the results from an Internet-based questions, published by the journal Research in Veterinary Science, in which dog owners […]

Oct 1, 2022

Science & Technology: Pet Hydration Education From Petralyte

Just like it is for humans, hydration is important to the health of companion animals. Water carries necessary nutrients throughout the body, aids digestion, helps joints work properly, improves cognition and basically supports every biological function. Pet Age recently spoke with Alex Osborne, co-founder of Petralyte, to learn how the topic of pet hydration is […]

Sep 1, 2022

Meet Ira Slovin, Fauna Foods Corporation Founder & President

Fauna Foods Corp. has earned a glowing reputation over the years as the distributor has been meticulously choosing the best pet products for clients, which include stores, veterinarians, groomers and more in New York, New Jersey and Connecticut. The company has helped raise the standard for products in the pet care industry. Pet Age recently […]