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Featured: One Hot Reptile

Want a way to ensure more register rings? Think insurance, as in Geico. That company’s pitchman has entrenched geckos within pop culture. It’s your job to get patrons to enroll in a pet ownership policy that involves purchasing more gecko goods from your shop. Most experts will tell you that geckos are a great beginner […]

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Captive or Wild?

We throw around the terms “captive bred” and “wild-caught” on a regular basis, though we’ve not defined what these terms and categories actually mean. It’s time to elaborate on these two terms and how they impact your store. Captive-bred animals are those that are bred by a reptile wholesaler. These animals have never known a […] Read More →

The Heat is On

Reptiles and their owners appreciate the tech-free simplicity of merchandise provided by Mother Nature—from perky crickets for dinner to bona fide rocks for basking. But it’s the products you plug in that can have a dramatic effect on the health and longevity of herps and the long-term satisfaction of their keepers. Smart retailers who’ve seen […] Read More →

Winter Lizard Sales

Selling during the holidays is a relatively easy thing. However, maintaining that momentum into the coming year can really start your 2017 off with a bang. The most critical element to taking advantage of the winter months is to go in having a plan. As the saying goes, “prior planning prevents poor performance,” and few […] Read More →

Bugs are Big Business

They’re the most plentiful creatures on earth—skittering about by the billions from leaf to soil and undulating endlessly beneath the surface. Herps devour them ravenously, and reptile owners who care about their pets have learned to handle them, literally, and overcome their phobias. They are insects. And if you’re a reptile retailer determined to grow […] Read More →

Corn Snakes: A Brief History

While the bearded dragons from last month’s issue remain at the top of reptile sales, this month’s featured reptile may give those storied lizards a run for their money. Corn snakes can provide your customers with the perfect first herp and become your store’s steady seller. Corn snakes belong to the colubrid family, alongside rat […] Read More →

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The Bottom Line on Herp Bedding

Every successful operation needs a good foundation. And that’s as true of a pet store as it is of a reptile habitat, which requires the proper bedding material on which a herp can habitate and thrive. According to experts, an increased focus from manufacturers on species-friendly products and more natural materials are among the reasons […] Read More →

A Lizard with Appeal

Stumbling upon an interesting article a few days ago revealed information that really bears discussing. According to a 2008 survey conducted by the British Survey of Herpetologists in the United Kingdom, reptiles have now outpaced dogs as pets within the UK. Approximately 8 million reptiles call the British Isles home, compared to approximately 6.5 million […] Read More →

Interior Embellishments

Eager to pump some visual pizzazz into an otherwise drab herp habitat? Want to feng shui your way to a more aesthetically appealing enclosure that reptiles can appreciate, too? It’s time to multitask as an interior “pet-corator” and earn the trust of your customers by stocking and recommending the best décor products for scaly companions—because […] Read More →

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