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Van Den Bosch Expands Distribution Portfolio with Vet-Created Wellness Brand Fera Pets

Pet Age Staff//October 24, 2025//

Van Den Bosch Expands Distribution Portfolio with Vet-Created Wellness Brand Fera Pets

Pet Age Staff//October 24, 2025//

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John A. Van Den Bosch has partnered with Fera Pets, a brand dedicated to redefining pet wellness through veterinarian-developed, science-backed supplements. This partnership strengthens the companies’ shared commitment to offering trusted, high-quality products that help pets live healthier and happier lives.

Founded by veterinarian Dr. Michelle Dulake and Emily Hsu, Fera Pets blends Western medicine with Eastern holistic practices to create supplements that deliver proven results. Each ingredient is hand-selected from trusted, ethical sources and combined through years of research and testing to ensure optimal health benefits for pets.

Fera Pets unites traditional botanicals with modern innovation to create purposeful, holistic solutions that are raising the bar for pet care. From Hip & Joint Chews and Organic Probiotics & Prebiotics Powder to premium Fish Oil, Fera Pets offers a full range of soft chews and toppers that promote gut, joint, skin and coat, immune health and more for dogs and cats alike.

“We’re thrilled to partner with Van Den Bosch to bring our science-backed supplements to even more pet parents. Together, we’re setting a new standard for pet wellness built on quality, trust, and innovation,” said Monte Griffin, national sales manager at Fera Pets.

“Our partnership with Fera Pets is built on shared values of transparency and pet well-being,” added Abby Siebern, vice president of sales and purchasing at John A. Van Den Bosch. “We’re proud to support a brand that puts such care into every ingredient and look forward to building a long-lasting partnership.”