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Felix Cat Insurance Launches Cat Dad Hoodie Ahead of Father’s Day
Felix Cat Insurance recently announced the limited-edition launch of cat dad hoodies by Felix Cat Insurance that include a built-in pouch for toting rad cats up to 10 pounds. Over the last four years, 27 percent of men have adopted cats, surpassing 18 percent of women 1 – that’s 1.5 million men proudly stepping into feline […]
Mars Announces Partnership with Tripadvisor, Creating Better Pet Travel Experiences
Mars Incorporated, a global leader in pet care products and services, confectionery, snacking and food and the maker of some of the world’s most-loved brands, has today announced a partnership with Tripadvisor, the world’s largest travel guidance platform, kicking off in the U.S. market with plans for future global expansion. Through a new co-branded digital hub, consumers […]
Artvark Pet Products Distribution Deal Unleashes Feline Feast Featuring Premium Hand-Cut Fillets
Artvark Pet Products, a distinguished distributor of premium pet supplies, recently announced its strategic collaboration with Inaba, a leading pet food brand, to introduce an enticing range of natural, premium hand-cut tuna fillets and grilled chicken products to retail stores nationwide. As a trusted partner to pet store owners and management teams, Artvark Pet Products […]
Pet Market Survey Shows a Focus on Value Will Attract Shoppers, Engender Customer Loyalty
As argued in Packaged Facts’ just-released US Pet Market Outlook, 2024-2025, the pet industry is at an inflection point due to macroeconomic and industry-specific factors, such that providing value to pet parents has come to the fore as a competitive strategy. “The promise of money savings and added value is possibly the oldest promotional maneuver,” noted report […]
