Natoo Teams Up with SLA Brands to Accelerate Growth in North America
Natoo Pet Foods, known for its science-based nutrition and innovative approach to pet wellness, has announced a new partnership with SLA Brands, the pet industry‘s leading North American sales management firm. […]
Wellness Pet Company Champions Well-Being with New Brand Identity: Feed Well. Be Well.
Wellness Pet Company, with 100 years of premium pet food and treats heritage, recently unveiled a new brand identity and national advertising campaign, Feed Well. Be Well., designed to celebrate the shared […]
Natoo: Driven by a Strategic Commitment to Quality, Innovation and Responsibility
Natoo was developed for pet parents within the U.S. market seeking a more natural diet for their dogs and cats. The brand’s parent company, PremieRpet, was the first company to produce […]
Educating Without Overwhelming: How to Empower Pet Parents with Nutritional Information
The pet nutrition landscape has never been more complex. Walk into any pet store today, and you’ll find shelves lined with foods promising everything from grain-free diets to superfood blends, […]
Versele-Laga Takes Dog, Cat Food to New Level of Taste with Happy Life and Lara
Versele-Laga, a leading international manufacturer of premium nutrition and care products for pets, is strengthening its position with a refreshed range for dogs and cats. The Happy life dog range […]
PureBites Expands Dog Topper Line with Pumpkin Mixer, Air-Dried Sprinkles
Pure Treats Inc., the makers of PureBites recently announced two new additions to its growing lineup of dog toppers: PureBites Pumpkin Mixer and PureBites Air Dried Sprinkles. Both new toppers […]
Premium Dog, Cat Food Brand Nulo Named Official Pet Nutrition Partner of Team Canada
The Canadian Olympic Committee (COC) has teamed up with premium pet food brand Nulo in an exciting new four-year partnership. As the Official Pet Nutrition Partner of the Canadian Olympic […]
Annamaet Petfoods Teams with Pet Solutions Group, Expands in Pet Independent Channel
Annamaet Petfoods Inc., the peak in pet nutrition, has announced a new partnership with Pet Solutions Group (PSG), a professional sales organization dedicated to driving the success of innovative brands […]
South Africa’s Montego Pet Nutrition Announces Latest Distribution Deal to Expand US Reach
Montego Pet Nutrition recently announced that it is expanding its U.S. footprint with strategic distribution partnerships with Rio Grande Service Center. The new partnership will accelerate the nationwide rollout of […]
Hill’s Pet Nutrition Celebrates Board-Certified Veterinary Nutritionist, New ACVIM Diplomate
Hill’s Pet Nutrition has announced that Dr. Flavia Vaduva was recently awarded recognition as a Diplomate of the American College of Veterinary Internal Medicine (ACVIM) – Nutrition College. Dr. Vaduva joined Hill’s […]
Functional Nutrition: Solution-Based Diets Grow as Pet Foods Focus on Specific Health Issues
As consumers become more informed about their pet’s nutritional needs, their interest in specialized diets has intensified, and manufacturers aim to meet these demands. Pet food manufacturers are paying attention […]
Purina Unveils Docuseries Chronicling St. Louis CITY SC Selection of Certified Facility Dog
St. Louis CITY SC has announced the club’s first-ever team pet to support its players, staff and fans. In collaboration with the expert guidance of first founding partner and official […]



















