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Redbarn Enters Dog Toy Category with Launch of Grab-A-Bull Chew Holder

Pet Age Staff//August 4, 2026//

Redbarn Enters Dog Toy Category with Launch of Grab-A-Bull Chew Holder

Pet Age Staff//August 4, 2026//

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Redbarn, a family-owned company dedicated to delivering premium nutrition to pets, has announced its entry into the dog toy category with the launch of Grab-A-Bull, a first-of-its-kind chew holder designed specifically for bully sticks and collagen sticks.

Purpose-built to pair with Redbarn’s best-selling bully sticks, Grab-A-Bull helps make chew sessions safer while extending engagement through interactive play.

Redbarn’s Grab-A-Bull features patented Vice Grip Technology to help keep chews securely in place, wobble action to encourage natural play behaviors and interactive engagement, and durable construction designed to withstand enthusiastic chewers. The toy also features dishwasher-safe, removable parts to make cleaning easy between uses.

“We’re proud to build on the success of our bully sticks, which remain our most popular products, with the launch of Grab-A-Bull®, our first-ever dog toy,” said Megan Robles, vice president of marketing at Redbarn. “Building on 30 years of expertise in dog chews, Grab-A-Bull is a natural extension of our commitment to creating safer, more enriching experiences for dogs while providing greater peace of mind for pet parents.”

Redbarn developed Grab-A-Bull to help address a common concern for pet parents: the last inch of a bully stick can pose a potential choking hazard. By securely holding chews in place and encouraging interactive play, Grab-A-Bull helps create a safer, more enriching chewing experience for dogs.

The launch of Grab-A-Bull reflects Redbarn’s continued commitment to thoughtfully engineered products that support the health, safety, and happiness of pets at every stage of playtime. Grab-A-Bull is built to support a variety of regularly sized bully sticks and chews.

Redbarn’s Grab-A-Bull is available on Redbarn’s website, and will soon be available at Amazon and Pet Indy Retail.

For 30 years, Redbarn has delivered high-quality products made with responsibly sourced ingredients, driven by a commitment to safety, transparency, and innovation. Rooted in the belief that pets deserve real food for real life, Redbarn offers a wide range of recipes, including air dried, rolled, whole-grain, and grain-free kibble options, designed to meet the unique needs of dogs and cats at every life stage.