PureVita Wide-Ranging Digestive Solutions Provide Whole Body Health for Dogs

 What are the major nutritional benefits and latest additions to the PureVita line? 

We focused on creating “Limited Ingredient” formulas that allow customers to feed their pets “Pure” diets (single-source proteins) and to provide rotational feeding options that other brands lack. Many come to us because they are avoiding a food-based intolerance/allergy. We are able to offer a smooth transition to our food because we provide gut support. We make it a point to feature various formulas with a variety of protein, carbs and minor ingredients, to ensure there is a solution that’s right for any pet.

There are five new formulas to the PureVita line that offer even more options for the discerning pet parent. Look for our two new puppy diets late this fall as well as new grain inclusive options.

In particular, how do the new puppy formulas with ProBiotech enhance the brand?

ProBiotech takes our supplementation to another level, offering a new approach to reducing inflammation in the intestinal lining, especially important during a puppy’s early stages of development. It includes supplementation that aids cognitive development. It helps with metabolism by allowing the weaning pup to be able to properly digest carbs, ensuring a smooth transition from milk to solid foods. ProBiotech also increases immune support, allowing the young body to fight against potential pathogens that a pup might encounter as it explores its new world.

New flavors to PureVita kibble with added Superfoods are now part of the assortment as well. What is featured, and how do they enrich the diet?

We pair our formulas with Superfoods like cranberries, blueberries, kale and pumpkin. These all have antioxidant and digestive benefits, which help fortify the gut to better support the immune and digestive system of the animal. Poor gut health is at the center of many immune system issues. We  give the gut what it needs to thrive. By providing cutting-edge nutrition during the formulative stages, we help increase the likelihood of a healthy adult dog and a long and happy life.

PureVita highlights NutriSource’s Full Circle Feeding initiative. How does this support the health and well-being of pets?

By adding a can, broth, or even freeze dried, you increase the opportunity for nutritional benefits that wouldn’t be possible on a kibble only diet. The concept of nutritional layering allows you to fine tune a diet to the unique needs of your pet using moisture, collagen, pre, pro and postbiotics as well as higher quality proteins. This enables us to create meal plans that are tasty, and exceptionally bioavailable – meaning your pet’s mealtime provides whole bodied health with energy to spare.

Please also elaborate on your Good 4 Life system and the role PureVita plays.

Our Good 4 Life system is the vital link that allows your pet to make the most of the ingredients you put in the bowl. From our bioavailable organic trace minerals to digestion enhancing prebiotics and probiotics, we are elevating your pet’s gut health. We feel this sets PureVita apart from other limited ingredient offerings. It is common to see “Limited Ingredient” brands make formulas that avoid a specific protein without consideration to carbs or other factors. We take a wider approach by avoiding the problem ingredient, rebuilding the gut, and rebooting the immune system. Good 4 Life allows for easy rotational feeding which helps to reduce the chance of developing new intolerances in the future.

In what other ways does PureVita address the needs of today’s market? 

It is tempting to look for a cheaper brand, but there is a better way. Many focus on price per pound, when it is more beneficial to consider cost per feeding. You need to factor in how many cups per day your pet requires. If Brand X is cheaper than Brand Y by $10, but Brand X recommends 5 cups a day for your 100lb dog, but Brand Y only recommends 3 cups a day, then Brand Y allows you to feed 40 percent less. That is big time savings!

Why does this brand resonate with pet parents?

PureVita is a solution-based brand that allows pet parents to feed with confidence. Customers love feeding their pets wholesome, pure formulas, but there are many brands out there that just don’t perform. PureVita offers a guaranteed worry-free transition, allowing a dog to live its best life, in any city across the country.

Comments provided by the dedicated PureVita Sales & Marketing team.