The Company of Animals announced that Cody Rossi has been hired to serve as vice president of sales, U.S. Division. In this capacity, his first priority will be to establish even stronger relationships with the company’s growing portfolio of regional and national accounts. Rossi will also be responsible for building and implementing a comprehensive sales and marketing plan to further elevate the company’s presence in the United States.
Rossi brings a wealth of pet industry experience to CoA, having spent the last eight years at Kyjen Co. (DBA Outward Hound). At this innovative toy company, he was instrumental in acquiring and managing numerous large global corporate accounts. Beyond building close relationships with key brick and mortar and ecommerce customers, Rossi also played a pivotal role in sales, marketing and product development for the Outward Hound, Petstages, Nina Ottosson and Bionic brands.
“We are extremely pleased to have Cody on board,” said Paul Nolan, CEO of The Company of Animals US Division. “His industry experience as both a marketer and sales manager will be invaluable as we refresh our image and broaden our product portfolio this coming year.”