By Pet Age Staff//December 1, 2023//
By: Pet Age Staff//December 1, 2023//
Press release: Antelope
Antelope, a leading provider of high-quality pet care products and services, recently announced the successful acquisition of My Perfect Pet, the original gently cooked dog and cat food brand founded in 2007 by Karen Neola. Together with Antelope, the goal at My Perfect Pet is to ensure that customers are receiving only the best for their beloved pets, so that they can enjoy long and healthy lives together.
My Perfect Pet has earned a reputation for producing innovative and nutritionally balanced pet food and treats made from all natural, whole foods of the highest quality including ingredients like beef, turkey, broccoli and cranberries. With a unique blend of cooked meat and raw veggies, finely ground for optimal digestion, the blended food is formed into bars and immediately frozen, so there is never a need to use preservatives. My Perfect Pet foods are complete and balanced to meet the Associate of American Feed Control Officials and produced in My Perfect Pet’s human food-safe owned and operated facility.
“At Antelope, we are always aiming to discover the highest quality pet products to add to our roster of offerings. When we came across My Perfect Pet, I was deeply impressed by their product quality and Karen’s dedication and passion for offering premium solution-based pet food,” said Wendy Wen, founder and CEO at Antelope. “I recognize the tremendous potential for growth and the opportunity to further elevate the standards of pet care and we are thrilled to be their strategic partners.”
Antelope chose to partner with My Perfect Pet because of their unwavering commitment to quality, natural ingredients, and sustainability — which align perfectly with the brand values of the previous acquisitions, Bocce’s, Super Snouts, Ark Naturals and Doggo. Since partnering with Alpine Investors in May 2021, Antelope has furthered their mission to transform the pet industry via a buy-and-build strategy, finding the highest-quality natural pet consumable brands, acquiring them, and helping them grow to the next level. As Antelope continues to expand its portfolio, the company is committed to maintaining the highest standards of quality and customer satisfaction. Through their buy-and-build strategy, Antelope is dedicated to nurturing these brands’ growth and supporting their mission to provide natural, high-quality pet care.