Pet Age Staff//July 30, 2025//
Pet Age Staff//July 30, 2025//
Tractor Supply Company, the largest rural lifestyle retailer in the United States, and the Tractor Supply Company Foundation have announced they have made a $100,000 donation to the Farmer Veteran Coalition’s (FVC) Fellowship Fund, which provides micro grants to veterans in their beginning years of farming or ranching. This marks the seventh year Tractor Supply has partnered with FVC to assist farmer veterans as part of its ongoing commitment to Hometown Heroes, which includes military service members, veterans and first responders.
“At Tractor Supply, our ability to serve our nation’s veterans who live and love Life Out Here is due in large part to their sacrifice,” said Colin Yankee, executive vice president and chief supply chain officer at Tractor Supply and former U.S. Army Captain. “It is our honor to support them as they navigate their next chapter as civilians, especially when it comes to farming and ranching. Whether it’s helping them get the tools and equipment needed to get their operation off the ground, funding a FVC training session or providing some friendly advice, Tractor Supply and its team members are thrilled to help.”
Tractor Supply selected 50 veterans from all branches of the U.S. military to each receive a $1,000 Tractor Supply gift card. Recipients can use the funds to purchase items that will make a crucial difference in their farm businesses. According to FVC, commonly purchased items include ATVs, beekeeping equipment, breeding livestock, bulk feed, fencing and tractor implements. The Tractor Supply Company Foundation donated an additional $50,000 to further support farmer veterans in the form of grants and through FVC programming. Through the joint initiative, the company and foundation have provided more than $650,000 in gift cards and funding to FVC over the last seven years, assisting more than 400 farmer veterans nationwide.
“The Farmer Veteran Coalition is incredibly grateful to Tractor Supply for their continued commitment to those who have served our country and now serve their communities through agriculture production. These gift cards are more than just financial support — they’re a vote of confidence in our veterans’ hard work and determination to build strong, sustainable farms,” said Jeanette Lombardo, chief executive officer of FVC. “As part of our Fellowship Fund, this donation helps remove barriers and provides our members with critical resources they need to thrive.”
This year’s applicants were selected based on vision and goals for the future of their business, ability to show how an award will help grow their farm business, and community involvement, among other criteria. Highlights of this year’s recipients include:
“The work is hard, but we love what we do,” Eduardo said. “Our family believes in creating a generational tradition of farmers and ranchers in Texas.”
A complete listing of grant recipients can be found here.