Woof Gang Bakery & Grooming Launches Consumer App to Drive Tech-Enabled Franchise Growth

Woof Gang Bakery & Grooming, a neighborhood pet grooming and treat boutique, recently announced the launch of its first-ever mobile app, delivering a faster, smarter and more connected experience for pet parents and store owners nationwide. The new app is the latest development of the Company’s broader digital strategy to create a fully integrated technology solution to enhance the way store owners connect with consumers and manage their business.

Available now for iOS and Android, the new Woof Gang app reflects the brand’s continued investment in innovation, making it easier than ever for customers to book, manage, and confirm grooming appointments in just a few taps. The Woof Gang app is designed to deliver convenience, speed, and personalization for modern pet parents and seamlessly integrates with the Company’s CRM, loyalty program, and other back of house management systems.

Woof Gang’s digital roadmap includes plans to integrate AI-powered features for the app such as a smart chatbot and personalized service recommendations, helping guide pet parents to the right grooming treatments based on their dog’s breed, coat, and needs. These enhancements are expected to be available in the app in early 2026 and make every interaction more personalized and continue delivering the thoughtful, high-touch experience that defines the Woof Gang brand. The company also plans to launch a smart chatbot that can support customers with booking over the phone.

“At Woof Gang, we are a community built on love, joy, care and connection, and our digital strategy is focused on building a fully integrated technology solution that is all about making pet grooming and pampering a little bit easier,” said Ricardo Azevedo, CEO of Woof Gang. “The launch of our new mobile app is a key part of our mission to use technology to enhance the relationship between Woof Gang store owners and consumers. The Woof Gang app allows us to simplify the booking process for our guests, helps us meet pet parents where they are, and deliver results for our franchise partners.”

For franchisees, the app provides another tool to stay competitive in a tech-forward retail landscape, helping drive new and repeat visits, streamline customer communication, and helping free up their time.