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January 15, 2020

Press release: World Pet Association

The World Pet Association (WPA) announces key changes to its leadership team as it looks to forge greater ties within the pet community. Celebrating its 70th anniversary, the organization seeks to grow its industry-leading event business while seeking to foster greater innovation with new media endeavors planned throughout the year. Industry veteran Vic Mason named interim president, effective immediately, will lead these new initiatives.

“Our foundation in the pet industry is primed for launching new ventures across the consumer, B2B and pet community, and I am proud to lead this organization through these new endeavors,” said Mason.

He will be joined by Chris Clevers, a 44-year industry veteran as chairman of the board. Outgoing president Jacinthe Moreau has resigned to pursue new opportunities.

Mason has a 40-year tenure in the pet industry. He served as CEO and co-founder of  Replenish Pet. Previously, he was director of business development and key accounts at Veterinary Service Inc. (VSI), a large West Coast distributor servicing the animal health industry. Mason has been a WPA board member since 2010 most recently serving as chairman.

Clevers has worked in aquatics related businesses at various levels for almost 44 years. He has worked with the Hikari nutrition team and Hikari Sales USA Inc. for the past 22 years. Clevers has been a board member of WPA since 2013 and served on the executive committee as well as the liaison to the Pet Care Trust in addition to other committees and task forces.

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