Pet Age Staff//August 5, 2026//
Pet Age Staff//August 5, 2026//
Woof, an enrichment-first pet wellness brand, today announced a nationwide partnership with AutoCamp, the award-winning outdoor hospitality company, built around one shared belief: adventures are better together. As an extension of Camp Woof, Woof’s digital survival guide for seasonal stressors and curated products for summer wellness, this immersive partnership brings every dog’s best summer ever to life.
Launching during National Dog Month at all eight AutoCamp destinations across the U.S., the partnership brings Woof’s enrichment-first approach to dog wellness into the outdoors through exclusive welcome kits, dog-friendly programming and limited-edition merchandise. Throughout August, AutoCamp will also waive its standard pet fee at every location, making it easier for guests to bring their four-legged adventure companions along. Through a give-back initiative, they’re also helping thousands of foster dogs still looking for their forever homes to have the best summer of their lives.
The collaboration combines AutoCamp’s immersive outdoor experiences with Woof’s commitment to making dogs’ lives better, longer – through joy. Disruptions to routine and separation anxiety can make summer travel a challenge for dogs and the people who love them. By setting a new standard for pet-friendly travel, Woof and AutoCamp have created summer getaways that strengthen bonds through adventures together instead.
By transforming the experience of Camp Woof into a real-life destination, Woof’s innovative approach to dog wellness can become a part of every summer adventure, from a walk down the block to a once-in-a-lifetime trip to Yosemite. Daily movement and mental stimulation inspired by dogs’ natural instincts to chew, lick, play, and bond make the shared rituals of the short summers spent with our dogs even more special.
“As more pet parents choose to bring their dogs along for life’s adventures, we saw an opportunity to rethink what pet-friendly travel truly looks like,” said Michelle McKinney, Vice President of Marketing at Woof. “We believe dogs are happiest and healthiest when their bodies are engaged, their minds are stimulated, and their bonds with their people run deep. AutoCamp creates the kind of shared experience that makes all of that possible. Together, we’re making sure that every adventure is as enriching for your dog as it is for you.”
This partnership reflects a growing shift toward hospitality experiences that prioritize canine wellbeing alongside human comfort, with additional co-created perks, exclusive offers, and new experiences for AutoCamp guests to be announced in the coming months.
“AutoCamp is designed to make time outdoors more accessible, comfortable and memorable for today’s traveler, including those who never leave home without their dogs,” said Bryan Terzi, Chief Commercial Officer at AutoCamp. “Partnering with Woof allows us to build on AutoCamp’s pet-friendly experience with thoughtful tools that help dogs feel at ease while giving guests more freedom to explore, connect and enjoy the outdoors together.”
Woof and AutoCamp believe that all dogs deserve that comfort and care, even if they’re still looking for their lifelong adventure buddy. Proceeds from each purchase of co-branded merchandise at AutoCamp locations benefit Muddy Paws Rescue, a foster-based dog rescue organization in New York City. Woof is also donating its award-winning Pupsicle to a Muddy Paws rescue dog for every AutoCamp welcome kit distributed.
“Every pup that comes through our doors has a story, and so many of them are learning how to play, explore, and trust for the first time,” said Mallory Kerley, Marketing Director at Muddy Paws. “For us, enrichment is such an important part of how a dog heals, and we’re grateful to work with partners, like Woof and AutoCamp, who are helping the dogs and puppies in our care get the tools and resources they need to thrive.”