Press Release Source: Pet Partners

Pet Partners, the nation’s leading organization registering therapy animals for animal-assisted interventions, is excited to welcome Jon Persch, Vice President of Partnerships for Tribeca, to its Board of Directors.

“Jon’s years of experience with business development and consulting will add great value to our team and we are excited to have his insights on the organization’s partnership strategy,” said Annie Peters, President and CEO of Pet Partners.

Pet Partners is the leader in improving human health and well-being through the human-animal bond, registering nine species of animals with their human handlers as therapy animal teams. Pet Partners teams make more than three million visits per year in hospitals, nursing homes, schools, libraries, airports, and at employee well-being events. Pet Partners also advocates for legislation that promotes human health and well-being through its grassroots advocacy program, and educates handlers and the public about the positive impact of animal-assisted interventions (AAI).

Persch has more than 20 years of experience in client management, integrated strategies, and sponsorship negotiations. Prior to joining Tribeca, he served as Vice President of International Partnerships and Strategy for World Wrestling Entertainment (WWE), where he managed integrated strategy across several departments including Rights and Partnerships, Communications and PR, Experiential, Digital, and Social. Persch has also held the positions of Senior Vice President of United Entertainment Group and Chief Commerical Officer for USA Rugby. Persch earned his bachelor’s degree in political science from the University of New Hampshire and a master’s degree in business administration from the University of Memphis.

Founded in 1977 and grounded in the underlying research of AAI, Pet Partners is the gold standard in therapy animal visitation and is widely credited with expanding the field of AAI. Pet Partners is led by a dedicated Board of Directors and advised by members of its Human-Animal Bond Advisory Board.

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