pet products

Apr 12, 2024

Tractor Supply Continues Partnership with GRAMMY Award Winner Lainey Wilson as Brand Ambassador

Tractor Supply Company, the largest rural lifestyle retailer in the United States, recently announced the continuation of its partnership with GRAMMY Award-winning and prolific singer-songwriter Lainey Wilson as a brand ambassador for 2024. In this role, Wilson will continue to authentically highlight Tractor Supply’s commitment to and passion for serving all those who enjoy living […]

Apr 9, 2024

Furvor Celebrates 1st Anniversary with Product Line Expansion, Retail Partnership

Furvor, a leading pet bone broth nutrition brand, recently celebrating its first anniversary by launching its first national retail partnership with SCHEELS. Founded in 1902, SCHEELS is a destination sporting goods store with nearly 40 locations in the U.S.A. Founder Kevin Bauer commented on the pet brand’s first-year success. “My teenage son and I started […]

Apr 8, 2024

Fauna Foods ‘Day at the Races’ Pet Industry Event Returns to Meadowlands Racetrack

Fauna Foods recently announced its highly anticipated annual summer kickoff event, “Day at the Races,” is scheduled to take place June 14 at the iconic Meadowlands Racetrack in East Rutherford, New Jersey. Ira Slovin, founder and CEO of Fauna Foods, emphasizes the purpose of the annual event. “Building one-to-one relationships with our vendor partners and […]

Apr 2, 2024

Global Pet Expo Recognizes Winners of 14th Annual New Products Showcase

The American Pet Products Association (APPA) and Pet Industry Distributors Association (PIDA) recently announced the winners of the 14th annual New Products Showcase, revealed during Global Pet Expo’s “Best in Show” Awards ceremony. The Best in Show, Second and Third Place honors were awarded across 13 product categories, including Aquatic, Bird, Cat, Dog Food/Treats, [...]

Apr 1, 2024

PSC Rallies Pet Industry for Earth Month: APPA, WPA, NAVC Partner to Amplify Earth-Friendly Impact

Starting on April 1, the Pet Sustainability Coalition will build upon the outstanding success of the first 2 Earth Day Rallies, returning for its third annual 30-day sprint to inspire 50,000+ actions that lead to a better future for pets, people, and the planet. With zero cost to participate, PSC will empower hundreds of pet industry professionals to complete […]

Mar 26, 2024

VSI Distribution Partnership Helps Petcurean Strengthen Market Presence in Western US

Petcurean, the award-winning manufacturer of premium pet food brands Go! Solutions, Now Fresh, Gather and Summit is pleased to announce a new partnership with Veterinary Service Inc. (VSI). The agreement will expand distribution service in Washington, Oregon, Idaho, Wyoming, California, Nevada, Utah, Colorado, New Mexico and Arizona. Petcurean’s partnership with VSI builds off the successful an[...]

Mar 25, 2024

Kent Pet Group Unveils Brand Redesigns for World’s Best Cat Litter, Breeder Celect, back 2 nature

Kent Pet Group, a subsidiary of Kent Corporation and the maker of World’s Best Cat Litter, recently announced the following news and updates at Global Pet Expo 2024. World’s Best Cat Litter partnered with New York-based brand design firm, Little Big Brands, for the brand redesign. The launch of the new visual identity celebrates not only a […]

Mar 25, 2024

APPA Strategic Insights Reports U.S. Pet Industry Reaches $147B in Sales in 2023

The American Pet Products Association (APPA) recently announced that the total U.S. pet industry expenditures reached $147 billion in 2023 and is forecasted to have solid year-over-year growth through 2030. The announcement came during Global Pet Expo, the pet industry’s premier event, co-produced by APPA and the Pet Industry Distributors Association (PIDA). The expenditures were released [[...]

Mar 19, 2024

Pet Tech Leader Radio Systems Corporation Announces Name Change to PetSafe Brands

With a 33-year history of helping people protect and care for their pets, Radio Systems Corporation has announced that it  is changing its name to PetSafe Brands. The name change celebrates its position as the world leader in pet supplies as the company has consistently outperformed the market year over year. From their roots as […]

Mar 12, 2024

Company of Animals Announces Dr. Roger Mugford Retirement, Appointment of Daughter as CEO

After 44 years at the helm of the Company of Animals (COA), founder and CEO Dr. Roger Mugford is passing the torch to his daughter Dr. Emily Mugford, who has been unanimously appointed by the COA board as the company’s new chief executive officer. In a heartfelt message to COA staff, Roger Mugford expressed gratitude […]

Mar 12, 2024

Healers PetCare Launches New Packaging Design to Pet Wellness Products

Healers PetCare, a pioneering name in pet wellness solutions and the maker of the flagship medical bootie, recently announced the launch of its new packaging design. The new design was created to bring a cohesive, clean look across the entire line of healing and pet wellness products. It will allow retailers to create a powerful […]

Mar 7, 2024

Former Targeted Petcare Exec Kristi Ross Appointed to CEO of Topspin-Backed Three Dog Brands

Three Dog Brands, LLC (TDB), a Topspin Consumer Partners portfolio company, recently announced that Kristi Ross has been appointed as the company’s new chief executive officer. She brings more than 25 years of leadership experience in pet care and consumer packaged goods. Ross was most recently the chief marketing officer at Targeted PetCare, a private […]