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Research Examines Weight Loss in Dogs on Wellness Diet While Maintaining Lean Mass
Wellness Pet Company, with 100 years of premium pet food and treats heritage, has announced findings supporting the effectiveness of its Wellness CORE Healthy Weight, Wellness CORE Small Breed Healthy […]
Proteine Resources Debuts Hybrid, Dual-Action Gut Health Ingredient at Interzoo 2026
Proteine Resources sp. z o.o. has launched VELI – a line of functional wet pet foods built on EntoPro, a hybrid alternative protein developed over eight years – at Interzoo […]
Are Plant-Based Diets Here to Stay? Here’s What Pet Brands Have to Say!
As conversations around food sustainability and wellness continue to shape human nutrition, it’s no surprise those values are extending into pet care. Plant-based diets have been a staple on American […]
Dr. Pol Launches Veterinary-Formulated Non-Prescription Dog Food Line Exclusively at Walmart
Trusted veterinarian Dr. Jan Pol is expanding his expert pet care portfolio with the launch of Dr. Pol Clinical Nutrition, a new line of veterinarian-formulated dog food designed to support dogs with specific nutritional needs, no prescription required. The new […]
New Puppy Formula from Zignature Addresses Demand for Targeted Early-Life Nutrition
Zignature, a premium dog food brand from Pets Global, Inc., is expanding its grain-inclusive Select Cuts line with an all new Puppy Formula with Super Grains, arriving Spring 2026. The […]
Purina Pro Plan Launches AdvantEDGE Line with Probiotic-Powered Nutrition for Dogs, Cats
Purina Pro Plan has announced the launch of Pro Plan AdvantEDGE, a new line of probiotic-powered nutrition for adult and senior dogs and cats. Backed by decades of Purina research, […]
Open Farm Launches GoodGut in Partnership with Lifeway Foods
Open Farm recently announced the launch of GoodGut, its first gut-focused nutrition line powered by Lifeway Foods, a leading kefir brand and a pioneer in probiotic science. Designed as a […]
Spot & Tango Launches UnKibble Fresh, Dry Dog Food in Canada
Spot & Tango, a leading dog nutrition and wellness brand providing fresh, human-grade and responsibly sourced products for modern pet parents and sold direct-to-consumer exclusively, has announced its official launch […]
Redbarn Launches Powerfood Fusion: Boosting Kibble With Air-Dried Powerfood
Redbarn, a family-owned company dedicated to delivering premium nutrition to pets through thoughtfully crafted food, treats, and chews, has announced the launch of its Powerfood Fusion, a powerful dog food […]
Pet Nutrition Brand Eukanuba Promotes Jason Taylor to Global Vice President
EUKANUBA, a leader in science-based, premium dog nutrition and part of the Mars, Incorporated family of brands, has named Jason Taylor as vice president for its global Eukanuba brand. Eukanuba […]
Pet Health Brand Royal Canin Named Official Nutrition Partner of The Seeing Eye
Royal Canin U.S., a global leader in pet health nutrition and one of the billion-dollar brands of Mars, Incorporated, recently announced it has been named the official nutrition partner of The […]
Purina Partners with Sports Broadcaster Kirk Herbstreit, Athletes in ‘Fueled By’ Video Series
Purina Pro Plan, a leader in advanced pet nutrition, has partnered with renowned sports commentator Kirk Herbstreit and a roster of elite athletes to launch the next chapter of Fueled By. The video […]
