The Pet Sustainability Coalition (PSC), dedicated to the acceleration of environmental and social sustainability in the pet industry, has unveiled its new brand identity and re-launched its website, www.petsustainability.org.
Featuring a new clean look, www.petsustainability.org was redesigned to focus on providing visitors, members, and partner organizations with even more relevant and easy-to-find information on business-minded sustainability solutions.
Based on feedback from a 2015 industry survey, the new site features many enhanced tools, much-needed resources and a vastly improved user experience.
“We believe it’s our job to simplify the process of finding resources that can accelerate the industry’s adoption of sustainable business practices,” states Caitlyn Bolton, PSC’s executive director. “The redesign of our website makes our tools easier to find, brings our education to life, and provides a great way for members to amplify their efforts through our network.”