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March 25, 2020

Press release: Pet Lifestyle and You (P.L.A.Y.)

P.L.A.Y. (Pet Lifestyle and You), a San Francisco-based pet lifestyle brand and Certified B Corporation, is doing its part to lead the way by providing aid to its retail partners with Net terms, keeping its employees supported in different work environments and increasing giving back efforts during this time of uncertainty. 

“Watching COVID-19 unfold and being located in the heart of San Francisco, CA, our team seamlessly transitioned to a work-from-home set up that represented little to no disruption to our operations,” said Will Chen, CEO and co-founder of P.L.A.Y. “During this unprecedented time, a lot is still unknown. However, we want to assure everyone that we’re still here and committed to lending support where needed in any little way we can such as keeping your stores well stocked to meet customer demands or providing your loving pets with a comfortable and safe space to rest their heads, while we work together on this road to recovery.” 

For its valued retail partners, P.L.A.Y. will be extending Net 30 terms in the short term to any customer who places an order on Handshake, its easy online ordering platform. To take advantage of this offer, be sure to mention “N30 terms” during checkout. Orders on terms will be capped at $500 unless already prequalified. 

P.L.A.Y. also recognizes the importance of cashflow not just for independent retailers, but for vendors as well. While P.L.A.Y is fortunate to have a vertically integrated supply chain, which has allowed it to resume shipments with minimal disruption, the team understands that not all businesses have this same model. P.L.A.Y. prepaid select vendors who have been directly impacted by the city’s Shelter in Place order to aid them with their cash flow needs as they wait to resume work. 

In addition to helping customers, P.L.A.Y. will be ramping up its donation efforts to assist long-term partner, Petfinder Foundation, by offering exclusive COVID-19 Operation Grants during what has become a trying time for shelters. These enrichment packages will include P.L.A.Y.’s signature Warm Bellies Special Edition Chill Pads, currently part of its on-going Warm Bellies Initiative with Petfinder Foundation, along with a variety of plush toys to help entertain animals that are not able to get out for play-groups and have limited contact with humans.

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