Pet Age Staff//December 14, 2016//
Pet Age Staff //December 14, 2016//
Worldwise, a leading consumer pet products company, has extended its partnership with leading global lifestyle design firm kathy ireland Worldwide (kiWW) for five additional years, Worldwise CEO Kevin Fick announced.
Worldwise and kathy ireland Worldwide entered into an exclusive licensing agreement three years ago to design and develop the kathy ireland Loved Ones collection, a line of solution based home decor friendly pet products.
“We were excited to partner with Kathy and her exceptionally talented team at kiWW three years ago to design the kathy ireland Loved Ones collection. We are even more thrilled to extend our partnership,” Fick said. “Kathy’s design and business savvy paired with her unique understanding of her loyal customer base’s needs produced one of our bestselling lines that is loved, cherished and appreciated by all our customers, including and especially the four-legged ones.“
“Kevin Fick and the incredible team at Worldwise share our passion for pets being protected by their guardians as more families embrace having a pet. They realize these precious Loved Ones™ are vital members of our family,” said Ireland, kiWW’s CEO and chief designer. “Our partnership is supporting nonprofit initiatives and bringing extraordinary value as well as tremendous beauty in home décor-inspired items for pets and the families who love them. We are very pleased that this relationship will continue in such a powerful way.”