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Bulldog Marketing Expands Services

Pet Age Staff//May 24, 2013//

Bulldog Marketing Expands Services

Pet Age Staff //May 24, 2013//

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Bulldog Marketing & Sales, Inc. launched a new website that reflects their expanded service offerings and added a new executive vice president of sales and marketing.

Bulldog is the pet marketing consulting and sales agency formed by pet industry veteran John Cullen to give entrepreneurs, start-ups, and small to mid-sized organizations access to top level marketing talent without the expensive overhead.

In addition to more traditional marketing and sales services, the agency now offers public relations and social media management through its strategic partnership with K. Sutherland PR and national and account specific promotions through its partner, Promotional Expressions.

Bulldog also offers a variety of web services, such as search engine optimization, website design and pay-per-click advertising.

“I wanted to make it easier for companies looking for marketing and sales help to find it all in one place,” John Cullen, principal of Bulldog, said.  “It’s more efficient and cost effective for a client if all of its needs can be met under one roof, since it is easier to integrate all the elements of the marketing mix.”

New to Bulldog is Gary DeFeo, who will be serving as executive vice president of sales and marketing.

DeFeo is a sales and marketing professional with over 25 years of experience in selling national retail accounts. Most recently he was the vice president of sales for Zoombak GPS Trackers and the general manager, mobile entertainment for JVC Co. of America.

He will not only be building Bulldog’s business, but the businesses of Bulldog’s clients, the company said.

DeFeo will also be engaged in account management across the company’s portfolio of clients.

“Gary is the consummate sales professional,” Cullen said. “No one knows more about selling and closing. I know, because I have seen him in action when we worked together at Zoombak. He will be an asset to Bulldog’s clients. I’m excited to have him on my team.”

To learn how Bulldog can help your company grow, call 1-855-456-4PET(4738) or visit