Nulo’s Sweeping Olympic Investment Drives Retail Business
Nulo’s industry leading role in the Milan Cortina Winter Olympics telecast yielded more than 46 million TV impressions with an investment that nearly matched brand’s prior media spend for the […]
International Pet Industry 2026: Trains, Trends and Fi Europe Celebrates 30th Anniversary
From Nantes, Fi Europe in Paris is only a two-hour TGV train ride. You show up to the gate 10 minutes before departure (after my seven-minute bike ride), skip the […]
Schwarzman Animal Medical Center Completes 4-Year, $125M Transformation in New York City
The Schwarzman Animal Medical Center (AMC) — the world’s largest veterinary teaching hospital and NYC’s only Level 1 veterinary trauma center — has announced the completion of the hospital’s 83,000-square-foot, […]
Tiki Cat Launches Portfolio of Functional Cat Food, Toppers for Felines with Special Needs
Tiki Cat has taken the concept of nutrition to the next level, with the introduction of Tiki Cat Solutions, the most wide-ranging portfolio of functional nutrition in the natural cat […]
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Feb 1, 2025Why Pet Product Retailers Should Attend the 2025 NASC Annual Conference
The pet supplement industry is always evolving, and staying ahead of trends and best practices is critical for retailers who want to succeed. The 2025 National Animal Supplement Council (NASC) […]
CityVet Network of Veterinarian-Owned Practices Expands with New Clinic in Virginia Beach
CityVet, a network of 51 veterinarian-owned practices offering unique programs serving people through pet care with kindness for the last 25 years, has announced the grand opening of its second […]
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Dec 1, 2024Dr. Elsey’s Ultra: Unscented Cat Litter Creates a Healthy Feline Environment
“While scented litter is a very popular option with cat owners, it is not the best for the cat and the household. The choice for us is simple, we will […]
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Dec 1, 2024Inspired by Nature: ZIWI Unleashes Air-Drying Technique to Lock in Raw Nutrition
At ZIWI, everything we do has to respect nature. Instead of harsh processing, we use innovative methods inspired by nature. First, we pioneered the world’s first gentle air-drying technology. And […]
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Nov 1, 2024Vetericyn Animal Wellness Brings Revolutionary Technologies to Pet Eye, Ear Care
Vetericyn is family-owned, veteran-owned and manufactured right here in the U.S.A. The Vetericyn team is committed to developing revolutionary technologies that help animal lovers take better care of their pets. […]
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Nov 1, 2024Know These 3 Strategies to Maximize ROI With B2B Content Marketing
With the digital landscape constantly evolving, content marketing has emerged as a crucial strategy for B2B companies looking to build trust, engage decision-makers, and drive long-term growth. Buyers today are […]
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Oct 1, 2024Get to Know Flossta, the Groundbreaking Dental Dog Treat from N-Bone
N-Bone by NPIC, a renowned leader in innovative pet products, has once again made headlines with its groundbreaking dental treat, Flossta. This revolutionary chew has clinched the prestigious Dog Treat […]
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Oct 1, 2024Got Big Ideas? Calling All Thought Leaders, Innovators & Problem Solvers
The National Animal Supplement Council (NASC) is now accepting speaker applications for the 2025 NASC Annual Conference, happening April 22-24 at the Hilton Columbus at Easton in Columbus, Ohio. We’re […]


















