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Animal Supply Buys Wholesome Pet

Pet Age Staff//May 2, 2013//

Animal Supply Buys Wholesome Pet

Pet Age Staff //May 2, 2013//

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Animal Supply Company purchased the Ohio-based Wholesome Pet Distributing for an undisclosed amount.

Clancy Lavins, owner and president of Wholesome Pet, will continue to serve as president of Wholesome Pet Distributing and will become an equity investor in Animal Supply. The two companies will operate as Wholesome Pet Distributing and Animal Supply in their respective markets.

“We are very excited to welcome Clancy Lavins and the rest of the Wholesome Pet Distributing team to Animal Supply,” Randy Reber, chairman of Animal Supply, said. “This acquisition accelerates Animal Supply’s strategy of offering innovative solutions and world-class service to our manufacturer and retail partners on a nationwide basis. Together with Wholesome Pet Distributing, we have over 700 associates working every day to achieve our mission of delivering success to our retail and vendor partners.”

The acquisition enables Animal Supply and Wholesome Pet to offer its customers and manufacturers an unmatched level of service, breadth of products and geographic reach. The combined business will now cover 33 states, represent over 300 pet product manufacturers and deliver to more than 5,650 pet retail stores.

“Animal Supply is a leader in the industry in operational excellence, technology investment, and unique tools to help retailers grow,” Lavin said. “We believe that by leveraging these advantages and having the additional resources of a nationwide network, we will be able to better serve our customers. Most importantly, however, we are partnering with a company that shares our values and culture, and maintains a common commitment to supporting the independent channel. This is a very exciting opportunity for Wholesome and its customers and vendors.”

Wholesome Pet Distributing is a leading wholesale distributor of pet products in the Midwestern United States, serving Ohio, Michigan, Indiana, Kentucky, West Virginia and Western Pennsylvania. The company carries many of the premier pet brands in the industry which help carry out its mission of, delivering value to independent retailers.

The foundation of this mission, which drives the company, is marketing quality pet food and supply brands, providing excellent customer service and product education for retailers and consumers, delivering high fulfillment and service rates, and ensuring a positive work environment for its employees.

Wholesome Pet was founded in 1998, and Lavins joined the company in 2006.