Press release: Well Groomed Franchise System Inc.
Well Groomed Franchise System, Inc. — a modern high-tech, high-touch wellness and grooming concept bringing the pet grooming industry to a new level – recently announced that it will be launching its flagship location in Las Vegas this summer. By leveraging a host of proprietary technologies to power and automate store operations, and simplify and streamline client engagement, Well Groomed Pets is raising the industry bar for providing personalized pet grooming and wellness services. Well Groomed Pets executives will be available during SuperZoo 2021, August 18-19, 2021 in Las Vegas to discuss this new franchise concept.
“We approach every pet treatment as unique and will deliver the most personalized pet wellness and grooming experience available,” said Michael Hill, co-founder and CEO of Well Groomed Pets. “For instance, we believe that grouping all large dogs into one category is not only bad business but it could potentially cause health and wellness complications for the pet and pet family. Instead, we focus on the breed, the age and any one of 13 other variables to ensure our care, nutrition and product choices lead to the best looking and happiest dogs on the planet. Everything we do in our Well Groomed Pets salon is intentional and every pet is a family member deserving specialized attention.”
Modernizing Pet Care through Cutting-Edge Technologies and a Next-Level Approach to Wellness
At the core, Well Groomed Pets services and solutions are designed to offer unparalleled customer convenience and insight into animal general wellness while keeping pet owners and their pets connected through every phase of the grooming process, from appointment booking to pick up. The Well Groomed franchise system has been created to enable multi-store ownership through the use of proprietary operational and marketing technology.
Hill continued, “Well Groomed Pets marries intelligent technology with one of the coolest and most modern brands in the grooming industry. We are thrilled to launch our first Well Groomed Pets salon in Las Vegas, which not only is in the midst of a tech revolution and experiencing population growth, but is ranked as one of the top pet-friendly cities in the country.”
Well Groomed Pets has attracted a stellar team including Gabriel Feitosa, an internationally awarded groomer winning Best in Show Brazil, Chile, Argentina as well as a top-three finalist on ABC’s recent hit show “Pooch Perfect.” Gabriel, who started his own grooming business at the age of 11, will lead the Well Groomed Pets trainers – ensuring franchise owners and groomers are continually supported by a world-class team of industry leaders.
“At Well Groomed Pets, we take pet wellness as seriously as we do a good bath or a great haircut,” said Jeff Wallace, co-founder and director of corporate partnerships for Well Groomed Pets. “As a modern brand, we believe in a holistic approach to care that considers the unique qualities and special needs of every pet—and pet parent. As a team of respected and experienced business and industry leaders, entrepreneurs, franchise experts and elite groomers, we deeply appreciate the commitment, passion and artistry groomers bring to this important industry. Our brand and our employee-centric culture reflect this focus.”
The Well Groomed Pets franchise system is now available in Las Vegas as well as other markets across the U.S.
According to Hill, “The timing could not be better or more favorable, particularly for those interested in getting in on the ground floor of a franchise that not only addresses the long-fragmented grooming and wellness segment but also offers high-potential, low-risk opportunities. Pet ownership in the U.S. is at an all-time high, supply of quality grooming businesses has diminished due to the pandemic, and a new generation of pet owners demand an elevated commitment from the industry to help care for their pets in meaningful ways.”
Even in challenging economic times, the pet industry is one of the few that continues to experience tremendous growth. According to the 2019-2020 APPA National Pet Owners Survey, 21 percent of pet owners spent more money on pets during the Covid-19 pandemic. With 67 percent of U.S. households owning a pet (84.9 million homes), and revenue in 2020 climbing to $103.6 billion from $97.1 billion in 2019, experts predict continued growth in the years ahead.
Created by a team of respected and experienced business and industry leaders, entrepreneurs, franchise experts and elite groomers, Well Groomed Pets is a brand that deeply appreciates the commitment, passion and artistry groomers bring to this important industry, with a franchise system that has been designed to enable multi-store ownership through the use of proprietary operational and marketing technology. By combining deep knowledge of animal health with high-tech tools (like artificial intelligence, machine learning and mobile apps), Well Groomed Pets is designed to provide the most advanced, state-of-the-art wellness and grooming services available in the market today.