Trends & Products: L.I.D. Diets

Glenn Polyn//November 30, 2021//

Trends & Products: L.I.D. Diets

Glenn Polyn //November 30, 2021//

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Just like humans, pets can develop allergies or intolerance to certain foods and ingredients. Food allergies can develop any time. When pets eat something that its allergic to, their immune system goes into overdrive and produces antibodies against the particular food or ingredient. Allergic reactions include hot spots, hives or itchy, irritated skin. Gastrointestinal issues and infected ears also are a telltale sign of a food allergy.  

When a pet is suffering from food allergies, one popular course of action is to get the pet on the right diet. Limited ingredient diets are typically crafted to reduce the number of ingredients a pet is exposed to with the purpose of avoiding an adverse food reaction. 

For some pets, a limited ingredient diet is the solution to their health problems. Some pet parents also might choose a limited ingredient diet to follow a “clean eating” lifestyle. There are no set regulations for how many ingredients are in a limited ingredient food, so it’s important to know what’s actually in the pet food recipe. And it’s importance that  retailers work with their customers to match the appropriate dietary solution that most benefits the pet. 



SquarePet VFS Skin Digestive SUpportSquarePet VFS Skin & Digestive Support 

SquarePet VFS Skin & Digestive Support formula is designed by a team of veterinary professionals to support food sensitivities/ingredient intolerances. This formula is a limited-ingredient, hydrolyzed protein dog food. Like proteins used in some infant formulas, hydrolyzed proteins are proteins that have been broken down into smaller components. The result is an exceptionally digestible protein source that can be beneficial for dogs that may be sensitive to common pet food ingredients. 






lovingly simple lid pet foodLovingly Simple LID Pet Food 

I and love and you has crafted a line of limited ingredient (LID) dry pet food. The new recipe features a short list of only the most wholesome ingredients for dogs and cats with sensitivities. Lovingly Simple is available in a Lamb & Sweet Potato or Whitefish & Sweet Potato recipe for dogs and Salmon & Sweet Potato for cats.  






Caru_Daily DishDaily Dish Stews 

Caru Pet Food’s Daily Dish Stews are made with limited ingredients and look, smell and taste like a home cooked meal. The protein in these stews comes from meat and/or poultry, as well as chickpeas, flaxseed and egg whites. These delicious stews are made with non-GMO ingredients and do not contain any wheat, gluten, soy ingredients or animal by-products. 




Nulto Freestyle Limited IngredientNulo FreeStyle Limited+  

Nulo FreeStyle Limited+ is a simple but powerful concept with a single animal meat source for 30 percent crude protein in every bowl with all the vitamins, antioxidants and minerals a dog needs. Made in the U.S.A. without chicken, eggs, peas, pea protein, corn, wheat, soy, artificial colors or preservatives. 






Canidae PURE_LambRice_F_CMYK (1)Canidae PURE 

The Canidae PURE product line is a limited ingredient diet for sensitive dogs with 10 key ingredients, the first ingredient being real meat or fish. The formulation is made with wholesome grains like oatmeal, brown rice and barley. Available flavors include, Salmon & Barley, Lamb & Brown Rice, Chicken & Oatmeal, Beef & Barley, Duck & Brown Rice and a Salmon Puppy Formula.  





ziwi peak limited ingredient air-dried_pet foodZIWI Peak 

ZIWI believes the ingredient list should be short, simple and contain recognizable ingredients. This focus has driven the brand’s mission to replicate the whole prey diet with only the essentials needed for a complete and balanced diet. The specially formulated limited ingredient recipes are made with quality cuts of meat from New Zealand grass-fed, free-range animals that are not raised with growth hormones. 




tiki dog meaty cupsTiki Dog MEATY 

Tiki Dog MEATY is a high-quality line of high-protein, limited-ingredient wet food for small breed dogs. Tiki Dog MEATY cups are protein-packed goodness, completely grain and carbohydrate free and formulated to suit the needs of your active small dog. There are no unnecessary fillers or harmful additives, but instead identifiable ingredients you would select for yourself.  





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