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Trends and Products: Toys

Julia Rivera//September 1, 2022//

Trends and Products: Toys

Julia Rivera //September 1, 2022//

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With many behavioral problems in pets coming from boredom or excess energy, toys are essential to keep a pet happy and healthy. They are great at providing mental stimulation in the form of a fun activity for the companion animal. Toys come in countless forms, be it chew, plush, rubber, fetch, tug and puzzle toys.

Engaging toys, such as cat wands from Vee Enterprises, are essential for providing physical as well as mental stimulation and enrichment, and they improve a pet’s overall concentration and cognitive abilities. Meanwhile, interactive toys test a pet’s smarts and encourage the positive development of an animal’s overall health.

Diversity of selection is important for retailers, as a wide assortment of toy offerings will enable customers to find the exact one that will fulfil their pet’s specific engagement needs. This variety shouldn’t be limited to dogs and cats, as birds and critters also benefit from engaging toys. In addition, there’s a growing interest in eco-friendly products, which are being made by brands like Distinctly Himalayan and West Paw.

Safety and durability should be of the utmost concern to retailers and their customers. No toy is indestructible; therefore, retailers need to recommend that dogs and cats be supervised to prevent a piece of the toy from becoming chewed off and swallowed.


Pet Factory Tug & Chomp
These premium plush toys for dogs come in a variety of cuddly critters and colorful characters that have a fun hide-n-seek pocket that reveals the small toy out of the mouth. Pet parents can keep their pets engaged at play by pulling, tugging and tossing this interactive toy. With double squeakers and made with tough plush materials, they’re perfect for interactive play.




Furry Flingerz
Featuring four adorable woodland characters, Furry Flingerz by Flingerz Pet offers a hands-free way to pick up and throw plush toys to your dog. The patented TPR insert allows the plush Furry Flingerz to easily slide onto the throwing handle and fling through the air for your dog to fetch. For dogs that don’t chase balls,  Furry Flingerz by Flingerz Pet offers interactive play with flinging plush toys.



Vee Cat Wands

Made in the United States, Vee’s line of cat wands includes the Wispy Bouncer, featuring soft, natural iridescent peacock flue feathers, and the Satin Bouncer, with satin tassels that are intended for batting or biting. There is also the PURRfect GoFur-It wand, which has a plastic string coil that stretches over eight feet, and has an end with faux fur and natural tinted feathers for energetic cats to chase and capture.


Dharma Dog Toys
Dharma Dog pure wool and hemp twist toys are the kind of fun that dogs can sink their teeth into, all the way to the gums. Coarse wool fibers have jagged edges to scrape away food and plaque. Dharma Dog uses safe, nontoxic dyes and there are no synthetic fibers that may be harmful if ingested.



SodaPup is a veteran-owned business that specializes in American-made dog toys and enrichment products for power chewers. Based in Colorado, SodaPup makes several collections of dog toys including the USA-K9 collection, which is inspired by military objects, and fireworks including grenades, firecrackers and cherry bombs. All chew toys come with a 30 day replacement guarantee.



West Paw Seaflex

Seaflex from West Paw is a collection of eco-friendly dog toys and feeding accessories made from an exclusive blend of reclaimed and recycled ocean-bound plastic and zero waste Zogoflex material. By collaborating with Oceanworks, West Paw can safely and responsibly source ocean-bound plastic from threatened coastal areas in Central America and make them into things dogs love. 




Keep your dog happy with Chew-N-Tug Elk Antler Chews by Wapiti Labs. These Unique chew products are for medium breed to large breed dogs; the 100 percent cotton rope holds up to serious rounds of tug-of-war. Wapiti Labs Elk Antlers are water rinsed only, with no chemical treatments on the antlers. They are a renewable source— antlers are naturally shed and regrown by male elk each year.



Enriched Life

Oxbow Animal Health’s Enriched Life line of enrichment and care accessories includes a variety of toys, natural chews, engaging activity centers and innovative habitats and premium care items. Made of 100 percent pet-safe materials, the Enriched Life line is designed to support natural behaviors that include exploring, playing, hiding and chewing.



Indipets Organic Rubber Toys

After successfully serving 15 years in feeding products, Indipets has launched its All Natural Organic Rubber Toys line. Available in various shapes and sizes, the toys are made of durable and safe plant-derived natural rubber, with no plastic or artificial additives. They help maintain oral hygiene and encourage outdoor and indoor play.



Duckyworld Cat Toys

All Yeowww! Catnip products are made in the U.S.A. As with all Yeowww! Catnip products, the brand’s holiday toys are made of durable cotton twill and filled with a special 100 percent organically grown catnip — no fillers and no chemicals. It’s a combination sure to send even the most pampered cats into orbits of delight and keep them entertained for hours. 



Hive Chew Toy

Dogs love this U.S.A.-manufactured, treat-compatible Hive Chew Toy. Made of recyclable thermoplastic elastomers, it has an erratic bounce, floats in water, is non-toxic, BPA-free and dishwasher-safe. With Project Hive Pet Company’s mission to save the bees, each purchase helps establish healthy wildflower habitat.



Chuckit! Value Pack

Designed for fetch-loving canines, all toys in this value pack are made from the same durable, natural rubber as our popular Ultra Ball and feature the same bright orange and blue colors that Chuckit! lovers have come to recognize. The set comes with one RingChaser, one Ultra Fetch Stick and one Ring Flight.




The FUN line from WAUDOG features toys that are simple, functional and made from durable and easy-to-maintain fabric. The squeakers inside excite the pets and encourage them to play. A handle allows the parent to play with the pet or to throw the toy. The toys are filled with hypoallergenic artificial swan pooch. The toys are made in three sizes and many vivid designs.



Bambeleo Cat Toys

Bambeleo cat toys are as satisfying for cats as they are for people. Made with wine corks inside, these toys bounce around unpredictably, great for casing, tossing and carrying. A touch of organic catnip makes them extra enticing. Who says cat toys can’t be beautiful?



Power Duo

BULLTUG is a modern dog toy company with a range of toys to match all play styles. Popular toys include the brand’s Puzzle Plush and Power Duo, a 2-in-1 product for pups that love to fetch and chew. The Power Duo rubber dog toy is a textured, heavy-duty tug ring and fetch ball that is among the toughest and most durable toys available on the market for power chewers.



West Paw Rowdies 

Designed for rough play, Rowdies are West Paw’s durable plush toy collection that feature colorful characters, engaging shapes and bright, bold colors. Handcrafted in Montana with ultra-strong HardyTex fabric and embroidered eyes, Rowdies are available with or without Zogoflex Chew Zones and all include a squeezer. Backed by West Paw’s Love It Guarantee, these tough toys are washer and dryer safe and handcrafted in Bozeman, Montana. 


Power Duo

BULLTUG is a modern dog toy company with a range of toys to match all play styles. Popular toys include the brand’s Puzzle Plush and Power Duo, a 2-in-1 product for pups that love to fetch and chew. The Power Duo rubber dog toy is a textured, heavy-duty tug ring and fetch ball that is among the toughest and most durable toys available on the market for power chewers.



Tower of Tracks 

Your cat is sure to have a ball chasing, swatting, batting and catching these balls as they race around the track. The Petstages Tower of Tracks ball track toy for cats has three-times the levels and balls for three-times the fun.