Standlee Premium Western Forage Turns Bales Pink for Breast Cancer Awareness

For millions of people and families, breast cancer is a fight that touches every part of life. This October, Standlee Premium Western Forage is launching its fifth annual breast cancer awareness initiative: Grab & Go to Give, a campaign rooted in community, hope and action.

For the first time ever, Standlee’s iconic green Grab & Go bales are turning pink. This is not just a color change, but a symbol of solidarity with those impacted by breast cancer.

The pink bales, featuring limited-edition packaging, have been distributed to retailers across the country, spreading awareness from coast to coast. When you choose a pink Grab & Go bale, you’re not only fueling your animals with the same high-quality forage you’ve always trusted – you’re also fueling the fight against breast cancer.

“Supporting the fight against breast cancer has long been part of who we are at Standlee,” said Jessica Wright, vice president of marketing. “Each year, we are reminded that this battle affects the people standing right beside us, in our own barns, homes, and communities. These pink bales are a reminder that together, we can fight for a future without breast cancer.”

This year’s milestone marks five consecutive years of Standlee’s commitment to the cause.

Previous campaigns have spotlighted personal stories of resilience and inspired the equine community nationwide to join in the fight against breast cancer.

Funds from this year’s campaign will support the following organizations:

• Breast Cancer Research Foundation (BCRF) – Funding innovative research to prevent and cure breast cancer worldwide.
• Living Beyond Breast Cancer (LBBC) – Providing education, resources, and a supportive community for people affected by breast cancer.
• Riding Beyond – Offering equine-assisted programs that promote healing and empowerment for women facing cancer.
• Rural Gone Urban Foundation – Providing judgment-free grants and financial support to women battling breast cancer, empowering them to make memories and invest in legacies for themselves and their families.
• Horses and Hope – Supporting medically underserved individuals, especially those in the Kentucky horse industry and beyond, through education, screening, and support to help with early detection and care.

Join the movement: every pink Grab & Go bale purchased helps support these organizations and the people they serve. Together, Standlee and its partners can stand stronger in the fight to wrap up breast cancer, one bale at a time.

Founded in 1981, Standlee has carefully grown and manufactured sun-cured forage to ensure high-quality and consistent nutrition. The brand’s finished products are managed to ensure year-round supply and are delivered to customers by the largest distribution network of forage products in the United States. They provide premium forage in a variety of types and in a wide range of product formats, including pellets, cubes, chopped and bales.