Sparkle Grooming Co. Expands into Jacksonville, Florida with Multi-Unit Franchise Agreement

Sparkle Grooming Co., the fast-growing, wellness-focused dog grooming franchise, is excited to announce its expansion into Jacksonville, Florida with a three-unit development agreement awarded to local entrepreneur Dr. Nathalie Blum, D.C.

Blum, a seasoned business owner with 17 years of experience owning and operating multiple personal injury chiropractic clinics, brings a strong background in management, operations and marketing to Sparkle’s growing pawprint. After transitioning from practitioner to multi-location operator, she has also gained extensive real estate experience, skills she is now excited to bring to her next venture with Sparkle.

“The need for accessible, consistent, and professional dog grooming is obvious,” said Blum. “Sparkle’s systems, leadership, and franchise experience give me full confidence in the brand, and I cannot wait to bring it to the pet parents of Jacksonville.”

Sparkle Grooming Co. continues to set a new standard in pet care through its modern and wellness-focused approach to dog grooming. For its franchisees, Sparkle offers a proven, scalable model backed by seasoned franchising executives and a deep support infrastructure.

“Nathalie’s operational experience and passion for bringing high-quality care to her community make her a strong fit for our franchise family,” said Joe Aeppli, co-founder and COO. “We’re thrilled to welcome her to the Sparkle pack and excited to continue to grow our pawprint into communities like Jacksonville.”

With this agreement, Sparkle continues accelerating its national growth, expanding into new markets across Florida and beyond as demand for consistent, safe and affordable dog grooming continues to rise.