Pet Palette Distribution Unveils Halloween, Holiday Prebook Events

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Pet Palette Distribution, a Maryland-based national distributor of premium pet products, has launched the seasonal prebook program for its 2024 Halloween and Holiday collections. The collections highlight hundreds of best-selling seasonal dog and cat products that range from holiday-specific Thanksgiving, Halloween, Christmas and Hanukkah items to a wide range of options that fall under the greater Autumn and Winter selling seasons. Retailers can shop selections from 24 of the pet industry’s leading brands, including pet apparel and accessories, toys for every playstyle, feeding accessories, home goods, gifts for pet parents, seasonal treats, chews and more.

The distributor’s Halloween and Holiday collections hold some big surprises this year, including the official launch of its recently formed partnerships with world-known industry toy brand KONG and organic dog treat brand Lord Jameson. The highly anticipated return of Outward Hound and Planet Dog brings many fresh toy SKUs as do established brand favorites like BARK, Multipet, FuzzYard, PetShop by Fringe Studio, SnugArooz, SodaPup, Wagsdale and ZippyPaws. Trendy new apparel and accessories from Multipet and FuzzYard add spark to pet wearables, while the cat segment has seen growth with the addition of ZippyClaws and newness from Yeowww! Catnip. Classic and brand-new seasonal consumables from Bocce’s Bakery, Plato, Polkadog, Puppy Cake, Barkworthies and Lazy Dog round out the assortments.

“Each year, holiday gifting not only grows, but it also thrives — particularly in our industry,” said Megan Hulse, chief merchandising officer at Pet Palette Distribution. “It’s crucial for retailers to embrace the spirit of the season by offering an expansive array of gifts that cater to every pet owner’s budget. Holiday shoppers, from every age and income bracket, are in search of the perfect, wallet-friendly, Instagram-ready gifts. With our vibrant, diverse product assortments, we strive to inspire retailers and help them dazzle with eye-catching displays. Our dedicated team crafts these eclectic assortments to spark retailer creativity, encouraging stunning, memorable displays.”