Pet Industry Veteran Paul LaRose Joins Plato Pet Treats Team

“Paul brings a principled approach to sales and marketing, which is compounded with his thoughtful, methodical and leadership style.  I could not be more excited to see what we will be able to build together,” said Aaron Merrell, CEO of Plato Pet Treats. 

LaRose offers an impressive track record of sales leadership, industry insight and leadership. Having his finger on the pulse at the core of the industry, he is aware of the needs and the future of pet.  

“Plato has built an incredibly reputable brand by bringing high-quality products, innovation, industry-leading customer service and truly collaborative partnerships with retailers and distributors alike,” said LaRose. “I’m thrilled to join the team and contribute to the already remarkable growth and success at Plato. As a category leader, Plato continues to differentiate from the competition, and I couldn’t be more excited to lead those efforts in the next phase of growth.”

Plato Pet Treats knows pet parents want to be their dog’s hero. But to do that, they need honestly healthy treats their dog will go nuts for. The problem is the ingredients in pet’s food impact their happiness and quality of life, which can make owners feel guilty and confused when they find out what they’ve been feeding their pet. Plato Pet Treats believes it shouldn’t be hard or confusing to find healthy pet treats that dogs will be dancing with excitement for. The company understands how much people love their dogs, which is why its been helping pet owners help their dogs lead happier lives with honestly healthy made in the U.S.A. dog treats since 2006.