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Better Choice Company Announces Management, Board Changes


Press release: Better Choice Company

Better Choice Company Inc., a pet health and wellness company, recently announced that Scott Lerner is stepping down from his role as CEO of the company effective September 13. Lionel Conacher, current director, will assume the position of interim chief executive officer, with the senior management team reporting directly to him.

Mike Young, chairman of the board, commented, “With an extremely talented team in place and a strong platform built for continued growth, I have every confidence that Lionel and the executive team will continue to build on our strong performance so far this year, which includes the launch of Halo Elevate in more than 1,500 pet specialty locations, more than 100 percent growth YTD in international sales and the integration of the TruDog brand into the Halo portfolio. I am particularly excited for Lionel and the team to continue to realize margin improvements, with a focus on profitable and sustainable growth.”

“On behalf of the entire team, I’d like to thank Scott Lerner for his contributions as CEO during his time with Better Choice,” Young continued.

Better Choice Company Inc. is a rapidly growing pet health and wellness company focused on providing pet products and services that help dogs and cats live healthier, happier and longer lives. We offer a broad portfolio of pet health and wellness products for dogs and cats sold under our Halo brand across multiple forms, including foods, treats, toppers, dental products, chews and supplements. We have a demonstrated, multi-decade track record of success and are well positioned to benefit from the mainstream trends of growing pet humanization and consumer focus on health and wellness. Our products consist of kibble and canned dog and cat food, freeze-dried raw dog food and treats, vegan dog food and treats, oral care products and supplements. Halo’s core products are made with high-quality, thoughtfully sourced ingredients for natural, science-based nutrition. Each innovative recipe is formulated with leading veterinary and nutrition experts to deliver optimal health.

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