October 23, 2015

New Jersey-based pet product manufacturer Multipet International has announced their acquisition of Tuff Enuff Pet Products.

Tuff Enuff was founded in 2008 with the goal of bringing to the pet market the ultimate soft, durable and interactive toy that would be designed to last longer than everyday plush toys.

Founded in 1995, Multipet is known for interactive toy designs that place an emphasis on pet safety.

“With increasing market demand for more durable toys, the addition of the Tuff Enuff line is a natural fit with our Multipet brand of products,” said Mark Hirschberg, president of Multipet International.


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