Matrix Partners, Bulldog Marketing & Sales Announce Strategic Partnership

Bulldog Marketing & Sales, a full-service marketing and sales agency focused on the pet products industry, has announced a strategic partnership with Matrix Partners, a leading pet industry marketing and creative services firm. 

The partnership enables Bulldog Marketing & Sales to bring Matrix Partners’ pet parent marketing expertise and emerging AI-supported digital capabilities to clients, helping pet brands connect with consumers more efficiently and at scale.

As sales channels, including direct-to-consumer, continue to evolve, pet brands face growing pressure to stand out in an increasingly competitive environment. Through this collaboration, Bulldog clients will gain access to Matrix’s award-winning strategy and design resources, social media marketing expertise, extensive pet parent influencer portfolio and public relations services.

“Our role is to help clients navigate what actually works, not chase trends for the sake of trends,” said John Cullen, Founder of Bulldog Marketing & Sales. “This strategic relationship will help accomplish that.”

“By partnering with Bulldog, we’re bringing together two teams with deep experience in the pet category,” said Don Tomala, Co-CEO of Matrix Partners. “This shared expertise enables us to help brands build stronger connections with pet parents as well as distributor and retailer partners. All of which helps generate long-term client growth, which is our ultimate goal.”