Dr. Marty Pets Unveils Refreshed Brand to Appeal to Consumers

Press release: Dr. Marty Pets 

Considered the disruptor in the pet food industry, constantly innovating high-quality, Dr. Marty Pets continues to lead the conversation around what a healthy pet’s diet should be. Today, Dr. Marty Pets is pleased to introduce its refreshed brand.

Dr. Marty Pets’ new brand aesthetic aims to reflect the mission at the core of its company, being champions of change.

“At Dr. Marty Pets, we’re changing the way pet parents think about pet food,” said Dr. Marty Goldstein, DVM and founder of Dr. Marty Pets. “We’re committed to bringing education and awareness to pet parents on what a healthy diet is, and is not. For decades, the massive pet food and old school kibble industry has been known for bringing subpar products with unhealthy, even dangerous ingredients. Responsible pet parents are more aware than ever of the constant pet food recalls, and looking for a trustworthy, healthy option.”

The new visual identity for Dr. Marty Pets, now with even more natural, subtle design elements include: a modernized logo, website, and packaging for the company’s award-winning pet product lines. Mirroring the exceptional formulas found in Dr. Marty’s flagship Nature’s Blend and Nature’s Feast freeze-dried raw pet food lines, the new branding evokes a powerful, yet deliberately simple look and feel.

“Our pets should be fed real food,” said Dr. Goldstein. “And, our hope is that this updated brand appeals to even more pet parents looking for the healthy pet products we offer.”


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