Dogness Puts Focus on Pet Safety With Donation to Operation Kindness

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Press release: Dogness

Dogness Corporation, a developer and manufacturer of a comprehensive line of Dogness-branded, OEM/ODM and private label pet products, is putting the focus on pet safety with a donation to Operation Kindness, a no-kill shelter, during the annual Rock Stars Adoption Event on May 13 at the shelter’s Carrollton, Texas location. This marks the Company’s latest initiative to help improve the quality of life of pets by sharing innovations it has developed in health, exercise and safety. This is the first time Dogness has partnered with Operation Kindness. The initial donation will consist of high-quality Dogness pet products, including collars, leashes and high-strength car safety restraints for dogs

Dogs are curious by nature and excited by new adventures. Just like pet owners, they react differently to new experiences and surroundings with many becoming anxious and agitated. This can create unsafe distractions and thereby put owners and pets in harm’s way.

The high-quality Dogness pet products are purpose built for safety. For instance, the easy-to-use Dogness high-strength safety restraint helps pet owners provide a safer travel experience to their beloved pets and reduces distractions while driving, improves stability, protects against falling out a window and limits excessive movements in a vehicle during travel. The one-size fits all Dogness Seat Belt Restraint easily attaches to most standard seat-belts, and then clips onto the dog’s collar or harness.

Silong Chen, Chairman and Chief Executive Officer of Dogness, commented, “We admire the work of Operation Kindness and are very impressed with what it has accomplished, as a No-Kill Animal Shelter. In discussing ways to support their efforts, safety kept coming up as an overlooked but critical issue. We all love dogs and enjoy their company even on road trips and out for a walk. But we can make these a safer experience for pets and owners, while still giving dogs freedom in a controlled space. Our goal is to make this the first step in a long-term relationship with Operation Kindness, as we work to support their important programs and the pets they help.”

Dogness has built an integrated sales platform across all channels, with major customers including Petco, PetSmart, Costco Wholesale Corporation, Xiuhu, Sam’s Club, Walmart, Target, QVC, Pet Value, Pets at Home, PETZL, Petmate, Trendspark, Anyi Trading, IKEA, SimplyShe and online shopping platforms.