Bird’s The Word: The FeatherSnap Flock Lands on Global Pet Expo Show Floor

Have you heard? Bird’s the word this year at Global Pet Expo with the debut of the brand new FeatherSnap booth in the “What’s New” section! We’re not like regular bird feeders, we make cool feeders equipped with solar power, Wi-Fi, and integrated AI that instantly brings nature right to your screen. We blend tech with the outdoors in a way that’s equal parts educational, entertaining, and just plain fun, whether you’re a backyard birder, a curious kid, or a self-proclaimed “bird nerd” like us.

At FeatherSnap, we’re such bird nerds that we’ll do anything to expand our flock of enthusiasts, which is why we’re excited to be on the Global Pet Expo show floor! This milestone moment allows us to connect face-to-face with retailers, distributors, partners, educators, and pet professionals who share our excitement for innovation, sustainability, and the growing role of backyard wildlife in everyday life. We’re here to collaborate, to listen, and to build meaningful relationships that extend well beyond the show.

That joy carries our conversations at the booth, where we’re interested in building relationships with pet industry professionals that can become our collaborators in driving the industry forward with science-based, entertaining backyard technology. From solar-powered components to thoughtful product design, we’re committed to minimizing our footprint while maximizing impact, proving that tech-forward products can still honor the natural world they celebrate.

FeatherSnap is certified STEM.org Authenticated for promoting hands-on learning, problem-solving, and curiosity worth chirping about. The certification honors what’s at the core of FeatherSnap’s mission, inspiring learning with connection to nature through technology. The STEM.org Authenticated trustmark showcases the value of FeatherSnap products in both homes and classrooms.

Allow the backyard to blossom in your pocket with the FeatherSnap App, showcasing HD photos, live views and audio to experience nature on another level. Upgrade your feed (literally) with the premium subscription, offering AI and manual bird identification, a personalized Bird Book, and a Nestwork Community to share snaps, videos, and more!

Our on-site team is buzzing with excitement to showcase this technology to attendees. Whether you’ve been walking the Global Pet Expo floor for twenty years or you’re making your very own debut this year, FeatherSnap offers something genuinely exciting to see. Our feeders provide a unique opportunity to connect users to their backyards from anywhere, at any time, making nature more accessible than ever before. That same philosophy extends to our partners. We pride ourselves on being easy to connect with, easy to work with, and committed to supporting our retail and distribution partners every step of the way. So come say hello, ask questions, and experience FeatherSnap for yourself.

Just like our dual seed bins are designed to serve a diverse flock of feathered friends, FeatherSnap products are built to appeal to a wide range of consumers. From tech enthusiasts and educators to families and retirees, our feeders fit seamlessly into everyday life. For retailers, that means a product with broad appeal that brings both new and returning customers flying through your doors.

Parents and teachers love us for the experience of science class and recess all in one, providing an educational and fun experience in an easily digestible format. Then, of course, there’s the classic bird nerd, who enjoys the HD quality of photos and videos that can be instantly saved to the Bird Book in their premium app subscription.  For everyone in between, FeatherSnap makes a great, thoughtful gift for any holiday, whether you’re looking to provide some easy connection for the grandparents, a platform to defend doom scrolling for your teens, or a new pastime to enjoy with your very own lovebird.

The reach potential only expands with our newest Hummingbird Feeder, equipped to capture high quality content of the fastest wings in nature. Complete with a solar-powered roof, motion-activated camera, three nectar ports, and built-in Wi-Fi connectivity, this feeder opens a breathtaking window into the world of hummingbirds, bringing their beauty, speed, and grace right to your screen.

Global Pet Expo provides us with that same window to the world, supplying the opportunity to meet new people with our shared interests in the intersection between wildlife, sustainability, education, and tech. We’ll also be able to pick up a pulse on the industry, which drives us all forward in our continued collaboration and partnership.

That partnership doesn’t end when we leave Orlando. In fact, Global Pet Expo is just the beginning of our plans to collaborate and expand throughout the year. The connections made on the show floor spark ongoing conversations, product innovation, and long-term relationships that continue to take flight well beyond the expo doors. We’re committed to nurturing those partnerships through continued communication, shared insights and meaningful collaboration that supports growth on every side.

We see the show not only as a single moment to expand our impact, but as the start of an ongoing journey in growing our flock… and you know what they say, birds of a feather stick together.

Cary Kessenich is the Director of Brand Management at FeatherSnap, a fast-growing brand that combines smart technology with the simple joy of backyard birding.