Pet Age Staff//April 29, 2025//
Pet Age Staff//April 29, 2025//
Petbeing, a pet wellness company known for its thoughtfully formulated functional chews and supplements, has announced its new retail partnership with Pet Supermarket, one of the leading specialty pet supply retailers in the country. This exciting collaboration brings Petbeing’s purposeful product lines to more pet parents seeking everyday wellness solutions for their dogs and cats.
Petbeing’s innovative lineup includes Stick A Day functional chews for dogs and cats, Lick A Day lickable wellness mousse for cats, Green A Day veggie strips for dogs, and the newly introduced Scoop A Day daily supplements. Every Petbeing product is made with purposeful ingredients and backed by veterinary expertise — designed to support daily health routines with benefits like digestive support, immune function, hip and joint care and more.
“At Petbeing, we believe pet wellness should be part of every treat moment — and now, every scoop too,” said Alon Rosenberg, co-founder of Petbeing. “Our mission is to bring pet parents products that deliver real benefits — with purpose in every bite. Partnering with Pet Supermarket helps us reach more families who want to invest in their pets’ everyday well-being.”
Founded in 1973, Pet Supermarket operates over 200 stores across the southeastern U.S. offering a curated mix of premium pet food, treats, toys, supplements, and in-store services. Known for their pet-friendly shopping experience and knowledgeable team members, Pet Supermarket continues to lead the way in providing high-quality products and personalized service to pet lovers.
“We are excited to welcome Petbeing to our shelves,” said Harry Freed, SVP of merchandising and marketing at Pet Supermarket. “Their commitment to ingredient integrity, functionality and pet wellness fits perfectly with what our customers are looking for — products that not only delight but truly support the health of their pets.”