Lesure Expands into Spart Pet Care with Launch of Self-Cleaning Litter Box

Modern pet lifestyle brand Lesure is expanding into the smart pet care category with the launch of its self-cleaning electronic Litter Box.

The launch marks a natural evolution for the brand, building on its foundation in comfort-driven, design-forward pet essentials to introduce an automated pet care solution grounded in the same principles.

Cementing its commitment to pet care, Lesure is partnering with Bodega Cats of New York, the documentary project leading efforts to establish standards of care for the city’s store cats. Following a petition spearheaded by BCONY, in response to existing laws that prohibit animals in retail food spaces, local legislation has been introduced to formally recognize bodega cats and introduce care requirements like veterinary support and designated in-store spaces.

Lesure & BCONY’s initiative directly backs this, providing new litter boxes to bodegas across the city, helping simplify maintenance for owners while supporting cleaner, healthier environments for the cats that are a fixture of New York City life. This effort reflects the brand’s broader mission to design products that improve everyday life for pets and reflect the needs of modern pet parents.

The Lesure Litter Box combines automatic cleaning technology with smart monitoring tools designed to help cat owners better understand their pets’ health. Built for ease and convenience, it simplifies daily litter maintenance while giving owners visibility into their cat’s routine. The companion mobile app tracks real-time litter box activity and surfaces usage insights over time, allowing owners to monitor habits and identify changes in behavior that may signal potential health concerns. Although there are currently no mandatory standards for litter boxes, Lesure has established an internal enterprise standard with testing criteria twice as stringent as industry standards in their in-house Intertek-certified laboratory.

“We designed the Lesure Litter Box to give cat owners better visibility into their pets’ health and habits, while simplifying daily maintenance,” said Lin Zhang, General Manager of Pet at Bedshe International Co., Ltd. “Partnering with Bodega Cats of New York felt like a natural extension of that mission. Bodega cats are a fixture of New York City culture, and we’re proud to support the owners who care for them by providing tools that make that easier.”

“Bodega cats are an essential part of New York City culture, but they’re also working animals who deserve proper care and protection,” said Dan Rimada, founder of Bodega Cats of New York. “Initiatives like this make it easier for small business owners to provide a clean, safe environment for the cats that help keep their stores running.”