K9 Resorts Reaches Milestone with Luxury Pet Hotel Opening in Turnersville, New Jersey

K9 Resorts Luxury Pet Hotel, a luxury dog boarding and daycare franchise known for its premium, resort-style experience for dogs, has announced the opening of its 50th luxury pet hotel with a new resort in Turnersville, New Jersey.

For franchisee Rachel Vennitti, the opening represents the culmination of a years-long connection to the K9 Resorts brand.

After spending more than 20 years working in human resources within the tech industry, Vennitti was first introduced to K9 Resorts as a customer while searching for a boarding experience she felt comfortable trusting with her own rescue dogs. She later joined the team at K9 Resorts’ Cherry Hill location in 2025 before becoming a franchise owner earlier this year, combining her corporate leadership background, experience in pet care and passion for animal welfare to open her first resort in Turnersville.

“What I love about K9 Resorts is how intentional every part of the business is, from the way the resorts are designed to the consistency of the daily operations and communication with pet parents,” said Vennitti. “Experiencing the business from the inside allowed me to truly picture what ownership could look like and the kind of future I wanted to build for myself, my family and the pet parents we would serve in our community.”

The opening also represents a full-circle milestone for the New Jersey-based brand, with the Turnersville resort opening just 90 minutes from K9 Resorts’ original Fanwood location, which recently celebrated 21 years in business. As the company reaches 50 open resorts nationwide, K9 Resorts continues to expand strategically across key markets throughout the U.S., with more than 170 resorts currently open or in development systemwide.

“When Steven and I opened our first resort more than 20 years ago, we saw an opportunity to create a higher-end pet care experience that really didn’t exist at the time,” said Jason Parker, co-founder and CEO of K9 Resorts. “We’ve remained extremely hands-on as the brand has grown because we believe the details matter when you’re building a truly premium, award-winning experience. Reaching 50 open resorts is something we’re proud of because it represents more than two decades of refining the model, being intentional about our growth and staying committed to the standards that define the K9 Resorts brand. We’re not just building stores. We’re building resort-style hotels for dogs, and that requires a very different level of operational commitment and partnership.”

As K9 Resorts continues expanding nationally, the brand remains focused on partnering with experienced operators who understand the long-term value of building a premium hospitality business. With top-performing mature franchise locations generating average unit volumes* exceeding $2.8 million, K9 Resorts continues to attract franchisees seeking a differentiated model built around operational consistency, strong unit performance and a highly specialized guest experience.

The company is actively pursuing selective growth opportunities across key regions, including New England, the Northeast, the Southwest and high-growth markets throughout the Sun Belt, with expansion priorities including Boston, Phoenix, Denver, Dallas, St. Louis, Southwest Florida and Cleveland.