Press release: flexi
Just in time for the 50th anniversary of flexi Germany, flexi North America has opened its new headquarters in Charlotte, North Carolina.
In 1973, Manfred Bogdahn invented the flexi retractable leash, which is now successfully sold in more than 90 countries around the world.
flexi was introduced into the U.S. in the mid 1980s and soon launched a new segment within the lead and collar category, giving dog owners a new and improved way of walking their four-legged friend. Over the last 50 years, flexi has expanded its retractable leash program to several hundreds of models to meet evolving customer needs with innovative designs, new materials, higher comfort and safety features. In doing so, the flexi brand – with it arrays of high-quality leashes available today – resonates with pet owners who are looking for something new and reliable.
“The future means focusing on quality and innovation,“ said Manfred Bogdahn, CEO of flexi.
Looking to 2023, flexi will be launching the new exciting XTREME collection, manufactured with extremely durable materials, with a tape made of extremely tough and long-lasting fibers. These are some of the innovations that pet parents are looking for. Equally important, is the quality of the retractable leash.
“At flexi, we do consider the retractable leash as a safety bond between the dog and the parent. The leash is something used daily, making quality, reliability and safety as the most important points that pet parents always get with a flexi leash,” added Bogdahn.