Carnivore Meat Company Names Danielle Rios as Director of Strategic Accounts

Carnivore Meat Company, a leading manufacturer of premium-quality raw frozen and freeze-dried pet food and treats, has announced Danielle Rios as its new director of strategic accounts. In this newly created role, Rios will drive Carnivore’s expansion in the independent pet retail sector, focusing on multi-unit account acquisition and supporting neighborhood pet stores alongside the company’s field sales team.

With a well-respected career in the industry, Rios brings substantial expertise to Carnivore, having led national sales for Farmina for the last decade. Her strategic insight and commitment to the independent pet market reflect Carnivore’s dedication to growth and tailored support for retailers.

“I’m thrilled to join the talented team at Carnivore Meat Company,” said Rios. “I look forward to collaborating with our field sales team and independent retailers to deliver innovative solutions that enhance the success of neighborhood pet stores and meet the nutrition needs of pet parents.”

“Danielle’s leadership in this space and her experience in the independent pet sector make her an excellent addition to our team,” said Nick Ebert, chief commercial officer of Carnivore Meat Company. “Her focus on strategic accounts will further strengthen our relationships with independent retailers, ensuring they have the resources and support needed to thrive in today’s market.”

Rios will work closely with the field sales team to support neighborhood pet stores nationwide, fostering a cohesive approach that benefits Carnivore’s retail channels.

This announcement follows the recent hiring of Michael Wood as chief operating officer of Carnivore Meat Company.

Carnivore Meat Company is an award-winning manufacturer of premium raw frozen and freeze-dried pet food and treats. The company’s rapidly growing brands in Green Bay, Wisconsin, include Vital Essentials and VE RAW BAR distributed to more than 7,000 stores nationwide, in 14 international markets and online.