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The Pathfinder GPS e-Collar from Dogtra

Track and train your dog with Dogtra's Pathfinder e-Collar. It can keep track of a dog’s location within a 9-mile range, is easy to use and is waterproof. Each session with the Pathfinder is recorded, so users can track where their dog has searched or

Fetch Fuel

Here's the story of Murphy, a 12-year-old bulldog whose condition improved after starting Fetch Fuel, a squeezable nutrition for dogs.

Nuzzle GPS Smart Pet Collar

Nuzzle, a pet technology company, offers a durable, waterproof GPS tracker and temperature / activity monitor that stays on comfortably and securely. The collar sends real-time location updates directly to the Nuzzle app on your smartphone.

The Pathfinder GPS e-Collar from Dogtra

Track and train your dog with Dogtra's Pathfinder e-Collar. It can keep track of a dog’s location within a 9-mile range, is easy to use and is waterproof. Each session with the Pathfinder is recorded, so users can track where their dog has searched or

Poll Question

Q:

What is the average time you allow before you decide to discontinue a slow-selling product line?

Three months or less

Four to six months

Six months to one year

Over a year

View Poll Results

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Industry Latest

1
GroomPro POS Launches Software System for Pet Groomers Nationwide

GroomPro POS, a business management software for pet groomers searching for tools to enhance their business recently launched. The platform includes an array of tools, online booking, menu and customer management, marketing, VPOS and analytics to assess how it’s all going. With GroomPro POS, pet groomers can spend their time honing their skills and cultivating […]...

2
Fresh Step Now Offering an Even Bigger Variety of Litters

Fresh Step Litter is committed to providing a superior odor-eliminating litter to meet cat and cat owners’ needs and preferences. Designed with health and happiness for both in mind, Fresh Step has debuted its latest product innovations. Cat owners can now purchase Fresh Step’s superior odor-eliminating litter, which offers options ranging from popular fragrances—like new […]...

3
Hartville Pet Insurance Group Names Dr. Wendy Hauser AVP of Veterinary Relations

Hartville Pet Insurance Group has announced that Wendy Hauser, DVM, will join the company as AVP of Veterinary Relations. In this role, Dr. Hauser will continue to enhance Hartville’s visibility with veterinarians and their clients to promote the value and benefits of pet health insurance. With nearly 30 years of experience as both a practicing […]...

4
ShopKetti Unveils Powerful New ‘Trade Show Tool’ at Global Pet Expo

After seeing rapid growth in the nine months since launch, ShopKetti surges ahead in 2017 with over 92 clients. At March’s Global Pet Expo, the start-up unveiled its game changing “Trade Show Tool” at the booth of its client, SimplyFido. An industry first, the ShopKetti Trade Show Tool will allow manufacturers to get rid of […]...

5
Kriser’s Natural Pet Opens Second Austin Location

Kriser’s Natural Pet, a multi-unit retailer specializing in natural pet food, supplies and grooming, invited pets and pet parents to its newest location in Austin, Texas, March 25-26. This second Austin store is located at 4400 North Lamar, between Starbucks and Chipotle, just down the block from the Central Market. Kriser’s brings its trademark educated […]...

6
Pet Age Speaks With Fromm Family Foods

Glenn A. Polyn, editor-in-chief of Pet Age, talks with Bryan Nieman of Fromm Family Foods at Global Pet Expo in Orlando, Florida....

Recall Alert:

Recall: WellPet Voluntarily Recalls Limited Amount of One Recipe of Canned Topper For Dogs

The following was posted on the FDA’s website on March 17 and confirmed by Pet Age...

Recall Alert:

Recall: Blue Buffalo BLUE Wilderness Rocky Mountain Recipe Red Meat Dinner Wet Food for Adult Dogs

CATS & DOGS

Cats Open Wide By Eric Stenson Cats face many of the same dental challenges faced by humans—plaque and tartar buildup, periodontal issues and bad breath. According to the Cornell Feline Health Center at... Read More →
Dogs Doggy Dental Dental spans nearly every category in store, from food, treats and toys to chews, specialty items and grooming. The good news: There’s a product for every customer. Bad Breath Dental... Read More →

REPTILES & FISH

Reptiles One Hot Reptile Want a way to ensure more register rings? Think insurance, as in Geico. That company’s pitchman has entrenched geckos within pop culture. It’s your job to get patrons to enroll... Read More →
Fish Fancy Fish Aquatic retailers are always looking for ways to separate themselves from big box and online vendors and stand out in the crowd. If you don’t already feature ornamental goldfish as... Read More →

BIRDS & SMALL ANIMALS

Birds Hello, Birdie By Jennifer Higgins February may be looking in its rearview mirror at the holidays now long passed, but the winter weather is sticking around. As we hunker down in the... Read More →
Small Animals Chew and Improved Here’s a thought that should gnaw away at any impulse to ignore the small animal accessories sub-segment: mini mammals like to incessantly munch, and for many species—including guinea pigs, chinchillas... Read More →

NATURAL & GROOM/BOARD

Natural The Raw Deal By Eric Stenson The Paleo Diet has become increasingly popular among people, going back to basics with an emphasis on lean proteins similar to what our ancient ancestors might have... Read More →
Groom/Board The Fight to Limit Shedding Shed happens. It’s inevitable, normal and it’s also one of the biggest complaints among pet owners. Deshedding products will always be in demand, and numerous innovations in recent years have... Read More →

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Thu 30

AAHA Veterinary Conference

March 30 - April 2
Fri 31
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