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management

Aug 1, 2016

Selling Treats for Training

Once upon a time in a galaxy far far away, many pet owners didn’t like to use treats when training their dogs. They thought using treats was the same as bribery, and that dogs would be far less obedient unless treats were continually used. Today, dog trainers routinely suggest treats as a positive way to […]

Aug 1, 2016

Building Customer Loyalty

How we treat our customers directly relates to our business’s success. If we listen to our customers, respond to their needs and live up to their expectations, we have created an environment where customer loyalty will thrive. What do I mean by “listening” to a customer? There is the obvious: a customer walks into your […]

Aug 1, 2016

Fact or Fiction

Now that we are in the political silly season in the U.S., it is sometimes difficult to tell fact from fiction. In politics, it is often hard for folks to agree on the facts, let alone reach a consensus opinion. Let’s take a look at some facts involving the pet industry, then see if my […]

Mar 17, 2014

Meeting the Needs of Pet Owners

Sustainability, affordability and accessibility among top priorities at Worldwise.

Mar 17, 2014

Marketing to Reach the Millennial Generation

Now is the time to start reaching them, building brand loyalty.

Mar 17, 2014

The Next Generation In Providing an Exceptional Customer Experience

Social media connects you with customers 24/7.

Mar 17, 2014

Be Prepared to Take Advantage of Opportunities

Always have tools readily available to help promote your business.

Mar 17, 2014

Are You Carrying the Right Product Mix?

Customers should be asking for the brands in your store by name.

Mar 17, 2014

Updates to the Injurious Wildlife List Could Impact $100M in Trade

The rule, being blasted by reptile groups, could add five snakes species to the list.

Mar 17, 2014

The E-Commerce Debate

Deciding to add an online component to a brick-and-mortar takes a lot of planning.

Feb 10, 2014

Why Should Retailers Attend the Global Pet Expo

The answer is simple.

Feb 10, 2014

Why Retailers Need to Network

Networking should be a big part of your marketing plan.