Following the success of last year’s Good Works social media contest, World Pet Association (WPA), the producer of SuperZoo, North America’s leading pet retail trade exposition and conference, has announced that the contest will run once again in 2017. The winners, to be announced during SuperZoo 2017, which this year will return to the Mandalay Bay Convention Center, Las Vegas, July 25-27, (with conference sessions July 24-26), will receive a prize of $1,000 donated to a charity of their choice. This year, WPA will also be offering a second place prize of $500 and a third place prize of $250, again in the form of donations to the charities of the winners’ choice.
As in 2016, the contest rules are simple: Commencing June 12, contestants should post a photograph on Twitter, Facebook or Instagram of their pet business doing ‘Good Works’ for their community, tagging SuperZoo and using the hashtag #WPAGoodWorks by 11:59 p.m. PST on July 12.
“The theme for SuperZoo 2017 is ‘Better Together,’ and what better way to illustrate this than showcasing business owners in our industry going above and beyond and performing good works in their communities,” WPA President Doug Poindexter said. “Last year, the Good Works contest provided a wealth of heartwarming stories that reinforced the value of the pet industry to local communities. We hope this year’s entries will take inspiration from some of those submissions.”
Highlights of the 2016 entries and winner can be viewed here.
All entries must tag SuperZoo and use #WPAGoodWorks in your post
Must be posted by Wednesday, July 12, 2017 at 11:59 p.m. PST
Entering companies must be businesses in the pet industry
First, second and third placed winners must be attending or exhibiting at SuperZoo to win
First, second and third placed winners will be notified via social media prior to SuperZoo to choose their charity