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Tuffy’s Pet Foods Gets a New Chief Growth Officer


September 17, 2018

Perham, Minnesota-based Tuffy’s Pet Foods, which produces NutriSource, Pure Vita and Natural Planet pet foods, recently hired Darren Fujii as the new chief growth officer.

Fujii received his MBA from Notre Dame and spent years consulting for several companies, including Kellogg’s, MGM Studios, McCormick and Company, Con Agra Foods, WW Grainger and Briggs & Stratton.

He has held progressive leadership positions—from vice president of Business Transformation at Con Agra Foods to chief information officer and chief financial officer at Isagenix International.

Most recently, he was president of Natural Pet Partners (dba Pet Club), leading a turnaround for a 50-store independent pet retailer in Arizona and Colorado.

The company says Fujii is aggressively leading targeted efforts to rapidly expand Tuffy’s digital marketing and social media engagement in a cooperative venture with retail partners.

Fujii, his wife, Katherine, and their two children are in the process of relocating from the Phoenix, Arizona area to Perham, Minnesota.

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